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Grab-and-Go Peanut Snacks

Clean the Sky - Positive Eco Trends & Breakthroughs

The KP Snack Packs Honey Roast Peanuts Come in Five-Serving Multipacks

— June 25, 2024 — Lifestyle
The KP Snack Packs Honey Roast Peanuts have been announced by KP Snacks as the brand's latest addition to the namesake KP Snack Pack range that's sure to be a hit amongst busy snackers.

The product features premium peanuts that boast the signature sweetness of honey flavor in every bite and come in 30-gram servings. The snack comes in five-serving multipacks that are ideal for daytime snacking, and are packed with both protein and fiber. The peanuts are making their debut at Tesco in the UK at the start of July before taking their way to Asda and Sainsbury's soon after.

Brand Manager Beth George spoke on the KP Snack Packs Honey Roast Peanuts saying, "As the market-leader within the Nuts segment, we are committed to delivering great tasting products in the right formats to meet different consumer needs and drive category growth. By launching our popular Honey Roast Peanuts in Snack Pack format, we are catering to both growing food-to-go missions and the rise of consumers looking for a satisfying afternoon snack at home.”
Trend Themes
1. Convenient Nut-based Snacks - Nut-based snacks packaged in convenient formats cater to busy consumers seeking quick, nutritious options.
2. Flavor-infused Healthy Snacks - Healthy snacks infused with popular flavors like honey are capturing the attention of taste-conscious consumers.
3. Multipack Snack Formats - Multipack formats for snacks meet the demand for portion-controlled, on-the-go consumption.
Industry Implications
1. Snack Food Industry - The rise of grab-and-go snacks is driving continuous innovation in the snack food industry.
2. Retail Grocery Sector - Supermarkets and grocery chains benefit from new snack products that appeal to diverse consumer preferences.
3. Health and Wellness Sector - Nutritionally enriched snacks align with the health and wellness industry's focus on balanced eating habits.
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