The Hitokoo Bling! Collection Features Soft Statement Necklaces
Jana Pijak — February 4, 2013 — Marketing
References: notjustalabel & notjustalabel
The Hitokoo Bling! collection features a series of soft statement accessories that include plush diamond necklaces and matching candy-colored broaches. These vibrant pieces are the work of Canadian designer and artist Hitoko Okada who creates spirited clothing and accessories out of her home town of Hamilton, Ontario.
Exploring our society's obsession with luxury and material wealth, these quirky jewelry pieces feature colorfully printed gem clusters that are made of wool-stuffed fabric. The plush accessories cleverly reinterpret our society's abundant life goals and explore how such goals are often unattainable.
The eye-catching Hitokoo Bling! collection exudes luxury and status without having the hefty price tag of an authentic diamond accessory. These coveted creations are a hipster-approved favorite thanks to their chic aesthetic and clever design concept.
Exploring our society's obsession with luxury and material wealth, these quirky jewelry pieces feature colorfully printed gem clusters that are made of wool-stuffed fabric. The plush accessories cleverly reinterpret our society's abundant life goals and explore how such goals are often unattainable.
The eye-catching Hitokoo Bling! collection exudes luxury and status without having the hefty price tag of an authentic diamond accessory. These coveted creations are a hipster-approved favorite thanks to their chic aesthetic and clever design concept.
Trend Themes
1. Plush Diamond Accessories - Disruptive Innovation Opportunity: Creating affordable and quirky alternative accessories that emulate luxury and status.
2. Soft Statement Jewelry - Disruptive Innovation Opportunity: Designing unique statement pieces using unconventional materials, like wool-stuffed fabric.
3. Reinterpreting Luxury - Disruptive Innovation Opportunity: Exploring societal obsessions with material wealth and offering alternative interpretations through artistic accessories.
Industry Implications
1. Fashion Accessories - Disruptive Innovation Opportunity: Introducing unconventional materials and designs into the fashionable accessories market.
2. Luxury Goods - Disruptive Innovation Opportunity: Challenging traditional notions of luxury by offering affordable alternatives that still exude status and style.
3. Artisanal Fashion - Disruptive Innovation Opportunity: Creating unique, handmade accessories that reflect artistic creativity and challenge mainstream fashion trends.
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