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Neon Geisha Captures

Clean the Sky - Positive Eco Trends & Breakthroughs

The High and Dry Beauty Story Embraces Vivid Pops of Color

— December 16, 2013 — Fashion
The "High and Dry" beauty story by photographer Clara Copley features the gorgeous Kinga. The beauty from Paulo Ribeiro Management rocks a range of vivid cosmetic looks that are courtesy of makeup artist Virginia Bertolani.

Using MAC, Illamasqua and Bobbi Brown products, Virginia transforms her model muse with the use of bright and neon hues. This striking editorial gained its inspiration and name from RadioHead's popular indie rock single, "High and Dry."

The conceptual cosmetic story highlights daring and theatrical looks. Kinga pulls off a fresh and clean face that is accented with highlighter eyeshadow applications and electric lipstick looks. The model channels a contemporary Geisha that is ready to dance the night away with a pale face that is highlighted by neon pops of color.
Trend Themes
1. Vivid Cosmetic Looks - Disruptive innovation opportunity: Create new and unique cosmetic products and techniques that emphasize bright and neon hues.
2. Conceptual Cosmetic Storytelling - Disruptive innovation opportunity: Develop immersive and narrative-driven beauty campaigns that push the boundaries of traditional makeup.
3. Contemporary Geisha Style - Disruptive innovation opportunity: Combine elements of traditional Geisha makeup with modern trends to create a new and culturally inspired beauty aesthetic.
Industry Implications
1. Cosmetic Industry - Disruptive innovation opportunity: Collaborate with makeup brands to develop a line of vibrant and neon-based cosmetics.
2. Fashion Industry - Disruptive innovation opportunity: Partner with fashion brands to create avant-garde and theatrical makeup looks that complement high-fashion garments.
3. Photography Industry - Disruptive innovation opportunity: Offer specialized photography services that specialize in capturing and showcasing bold and artistic makeup looks.
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