'Herman Miller Japan' Gets Playful For Tots
Kamal Musharbash — December 29, 2010 — Art & Design
References: houseind & lovelypackage
Inside the packaged boxes of 'Herman Miller Japan' lay smaller stackable boxes commissioned by the aforementioned company, designed by House Industries. These boxes are replicas of real furniture boxes used to deliver products back in the day. The boxes contain eight basswood children blocks, all fully detailed down to font and color.
'Herman Miller Japan' was able to package all the contents and was even able to replicate the packing tape to ensure its authenticity accuracy. The blocks are available only at the 'Herman Miller Japan' showroom in Tokyo.
'Herman Miller Japan' was able to package all the contents and was even able to replicate the packing tape to ensure its authenticity accuracy. The blocks are available only at the 'Herman Miller Japan' showroom in Tokyo.
Trend Themes
1. Retro-inspired Packaging - Opportunity for companies to embrace nostalgia and recreate vintage packaging to enhance brand experience.
2. Authentic Replicas - Creating accurate replicas of historical and iconic products can be a disruptive innovation for companies looking to tap into nostalgia marketing.
3. Customizable Children's Toys - Offering personalized and detailed children's toys can provide a unique and engaging play experience for kids.
Industry Implications
1. Furniture Retail - Furniture retailers can explore opportunities to create replica packaging and offer additional merchandise like children's toys.
2. Product Packaging - Companies in the packaging industry can collaborate with brands to design and produce retro-inspired packaging that appeals to consumers seeking a nostalgic experience.
3. Toy Manufacturing - Toy manufacturers can capitalize on the trend by producing customizable and highly detailed children's toys that replicate famous products or brands.
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