The Humbly Hemp Energy Bars Feature Premium Plant Protein
Michael Hemsworth — November 17, 2019 — Marketing
References: rightonbrands & preparedfoods
The Humbly Hemp Energy Bars have been unveiled by Right On Brands Inc. as a range of premium snacks that harness the power of hemp seeds to address increasing consumer curiosity about the superfood. The bars come in five new varieties and are packed with ample plant-based protein to make them a vegan-friendly snack option that's also free from gluten. The snacks come in a variety of tasty flavor options and have been announced alongside three new hemp-infused sparkling teas.
The Humbly Hemp Energy Bars were explained further by Executive Vice President of Business Development Vic Morrison who said, "Our relaunched hemp line, Humbly Hemp, was invited to present its new line of hemp products to the marketing and sales staff of Lipari, and both items were enthusiastically received. What’s more, the sparkling teas and energy bars were developed as a result of a close collaborative effort between our companies and the interest from other distributors has been such that we intend to roll-out both products on a national basis.”
The Humbly Hemp Energy Bars were explained further by Executive Vice President of Business Development Vic Morrison who said, "Our relaunched hemp line, Humbly Hemp, was invited to present its new line of hemp products to the marketing and sales staff of Lipari, and both items were enthusiastically received. What’s more, the sparkling teas and energy bars were developed as a result of a close collaborative effort between our companies and the interest from other distributors has been such that we intend to roll-out both products on a national basis.”
Trend Themes
1. Hemp-based Snacks - Opportunity for developing innovative and nutritious snack products using hemp seeds as a key ingredient.
2. Plant-based Protein - Potential for creating new plant-based protein sources to cater to the growing demand for vegan-friendly snack options.
3. Gluten-free Snacks - Disruptive innovation opportunity to explore gluten-free snack options using alternative ingredients like hemp seeds.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore the development of hemp-based snacks and innovative plant-based protein sources.
2. Health and Wellness - Opportunity for the health and wellness industry to offer gluten-free snack options that are also vegan-friendly and packed with plant-based protein.
3. Alternative Ingredients - The alternative ingredients industry can capitalize on the growing interest in hemp seeds as a nutritious and versatile ingredient for snack products.
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