The 'Help-Shirt' Cries 'HELP' When Pregnant Women Can't
Amanda Chang — December 28, 2010 — Fashion
References: instablogs & yankodesign
Expecting mothers will thoroughly appreciate the innovation that went into the 'Help-Shirt.' Designed by Wang Qiubo and Hu Xinyuan, the shirt was created in order to help expecting mothers receive help when other methods are not at hand.
The 'Help-Shirt' is brilliant in terms of its simplicity. Simply pull a trigger and a specialized ink will reveal the word 'HELP.' Only time will tell if this unique shirt will prove its worth.
Implications - Businesses that devote their efforts to providing products that ensure the safety and well-being of a particular group of individuals within society will see favorable results. Consumers will view businesses such as these as compassionate and caring; two qualities to which many consumers will be drawn. Businesses looking out for consumers will develop a loyal clientele.
The 'Help-Shirt' is brilliant in terms of its simplicity. Simply pull a trigger and a specialized ink will reveal the word 'HELP.' Only time will tell if this unique shirt will prove its worth.
Implications - Businesses that devote their efforts to providing products that ensure the safety and well-being of a particular group of individuals within society will see favorable results. Consumers will view businesses such as these as compassionate and caring; two qualities to which many consumers will be drawn. Businesses looking out for consumers will develop a loyal clientele.
Trend Themes
1. Safety Wearable Technology - Opportunity for businesses to develop wearable devices that provide safety and assistance in emergency situations.
2. Simple and Effective Solutions - Demand for innovative products that solve problems in a straightforward and efficient manner.
3. Compassionate Branding - Businesses that prioritize customer safety and well-being can build a loyal consumer base by emphasizing compassion and care.
Industry Implications
1. Maternity and Baby Care - Maternity clothing and safety products market can benefit from incorporating innovative safety features like the help-shirt.
2. Fashion and Apparel - Fashion brands can explore integrating technology and safety solutions to create trendy yet functional garments.
3. Emergency Response and Safety - Opportunities for companies in the emergency response industry to partner with wearable tech brands and develop collaborative solutions for quick assistance.
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