Heaven Hill Distillery Launches Bottled-in-Bond Kentucky Bourbon
Grace Mahas — July 10, 2019 — Lifestyle
References: heavenhill & gearmoose
Heaven Hill Distillery, a renown American Whiskey product that's been family run for three generations, recently announced the launch of its new Bottled-in-Bond Kentucky Bourbon. The new historic liquor is aged for seven years and showcases the craftsmanship of the traditional whiskey-making processes.
This fan-favorite whiskey is made in small batches from Heaven Hill Distillery's traditional Bourbon mashbill and is bottled at 100 proof. “At a time when American Whiskey is surging, we are proud to release a namesake product that really brings us back to our company’s founding. It celebrates our rich bourbon-making heritage, as well as the values and standards we hold today as a point of passion for our company,” said Heaven Hill Distillery President Max L. Shapira.
The exquisite whiskey features a gold foil embossed Heaven Hill Distiller medallion and an illustration of the first used distillery in 1935. It will be available in limited markets starting in October 2019.
This fan-favorite whiskey is made in small batches from Heaven Hill Distillery's traditional Bourbon mashbill and is bottled at 100 proof. “At a time when American Whiskey is surging, we are proud to release a namesake product that really brings us back to our company’s founding. It celebrates our rich bourbon-making heritage, as well as the values and standards we hold today as a point of passion for our company,” said Heaven Hill Distillery President Max L. Shapira.
The exquisite whiskey features a gold foil embossed Heaven Hill Distiller medallion and an illustration of the first used distillery in 1935. It will be available in limited markets starting in October 2019.
Trend Themes
1. Bottled-in-bond Whiskey - The launch of a new Bottled-in-Bond Kentucky Bourbon showcases the craftsmanship of traditional whiskey-making processes, presenting an opportunity to capitalize on the growing consumer demand for premium, authentic spirits.
2. Historic Liquor - The release of a Kentucky-themed whiskey that celebrates the company's rich bourbon-making heritage taps into the trend of consumers seeking unique and nostalgic experiences, creating opportunities for brand storytelling and experiential marketing.
3. Limited Edition Spirits - The introduction of a whiskey available in limited markets capitalizes on the trend of exclusivity and scarcity, creating a sense of urgency and desirability among whiskey enthusiasts, which presents an opportunity for premium pricing and increased brand loyalty.
Industry Implications
1. Distillery - Heaven Hill Distillery's launch of a new Bottled-in-Bond Kentucky Bourbon highlights the innovation and craftsmanship within the distillery industry, presenting an opportunity for other distilleries to explore new product offerings and unique aging processes.
2. Beverage - The release of a Kentucky-themed whiskey taps into the growing demand for premium spirits and craft beverages, presenting an opportunity for beverage companies to cater to consumers' evolving tastes and preferences.
3. Tourism and Hospitality - The launch of a historic whiskey that celebrates bourbon-making heritage presents an opportunity for tourism and hospitality industries to create unique experiences, such as distillery tours, whiskey tastings, and themed events, attracting both local and international visitors.
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