The Heartsease Farm Sparking Pressé Range is Refreshing
Michael Hemsworth — July 30, 2021 — Marketing
References: radnorhills & conveniencestore
The Heartsease Farm sparking pressé range is a heritage-inspired refreshment range from Radnor Farms that's focused on a series of traditional British flavors for consumers to enjoy. The drink lineup consists of four flavors including Traditional Lemonade, Wild Elderflower Pressé, Raspberry and Fiery Ginger Beer, which all come packaged in slim cans. The drinks are priced at £1.50 each and will come in cases of 12 for consumers to pick up.
Managing Director of Radnor Hills William Watkins spoke on the new Heartsease Farm sparking pressé range saying, "Our Heartsease Farm range of drinks reflect the heritage of the farm and our passion for great flavours. We use only the best available ingredients from the countryside, blended with our own spring water, to traditional British recipes. We launched the brand to tap into the growing audience for non-alcoholic premium drinks that taste just as good and look just as appealing as an alcoholic beverage. We wanted to create something delicious and different and Heartsease Farm truly reflects this."
Managing Director of Radnor Hills William Watkins spoke on the new Heartsease Farm sparking pressé range saying, "Our Heartsease Farm range of drinks reflect the heritage of the farm and our passion for great flavours. We use only the best available ingredients from the countryside, blended with our own spring water, to traditional British recipes. We launched the brand to tap into the growing audience for non-alcoholic premium drinks that taste just as good and look just as appealing as an alcoholic beverage. We wanted to create something delicious and different and Heartsease Farm truly reflects this."
Trend Themes
1. Heritage-inspired Sparkling Beverages - Traditional British flavors and premium non-alcoholic drinks are in high demand.
2. Slim Can Packaging - Sustainable and convenient can packaging for beverages is increasingly popular.
3. Craft Beverage Production - Artisanal and small-batch production methods provide a unique selling point for beverages.
Industry Implications
1. Beverage Manufacturing - Non-alcoholic and premium flavored beverage production and packaging presents an opportunity for growth.
2. Retail - Selling heritage-inspired beverages in slim can packaging offers customers a unique and sustainable beverage experience.
3. Hospitality - Incorporating non-alcoholic, heritage-inspired, and premium sparkling beverages into menus can provide a competitive edge in the industry.
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