The Heart-Shaped Watermelon Was Engineered by Kimura Yoichi
Rebecca Byers — February 13, 2015 — Lifestyle
References: surprisedfarmer & toxel
Japanese farmer Kimura Yoichi has engineered a system to grow heart-shaped watermelons that would make a perfect Valentine's day gift for your sweetheart. The quirky fruit is shaped with a plastic mold created by Yoichi.
Located in the Kumamoto Prefecture of Japan, Yoichi's company is called Surprised Farmer, who also produce tea, eggplant, rice and regional fruits shiranui and mikan.
It took Yoichi, who has been described as an agricultural craftsmen, some time before developing a mold that didn't cramp the fruit during the farming process, while the heart-shaped watermelon is also slightly sweeter than the average variety of the fruit as well.
Yoichi is said to have gotten the idea for exploring the shapes into which he could grow his produce when a woman in his town jokingly asked him for a heart-shaped watermelon.
Located in the Kumamoto Prefecture of Japan, Yoichi's company is called Surprised Farmer, who also produce tea, eggplant, rice and regional fruits shiranui and mikan.
It took Yoichi, who has been described as an agricultural craftsmen, some time before developing a mold that didn't cramp the fruit during the farming process, while the heart-shaped watermelon is also slightly sweeter than the average variety of the fruit as well.
Yoichi is said to have gotten the idea for exploring the shapes into which he could grow his produce when a woman in his town jokingly asked him for a heart-shaped watermelon.
Trend Themes
1. Heart-shaped Produce - Disruptive innovation opportunity: Develop molding techniques to create other heart-shaped fruits and vegetables, catering to consumer demand for unique and customized produce.
2. Agricultural Craftsman - Disruptive innovation opportunity: Use advanced technology and precision farming techniques to improve crop quality and yield, offering farmers new ways to optimize their agricultural practices.
3. Regional Fruit Branding - Disruptive innovation opportunity: Leverage regional produce to create unique and distinctive brands, appealing to consumers' desire for local and authentic food experiences.
Industry Implications
1. Agriculture Technology - Disruptive innovation opportunity: Develop and commercialize advanced farming technologies, such as precision agriculture and genetic engineering, to improve crop production and customization.
2. Customized Produce - Disruptive innovation opportunity: Create subscription-based services or online platforms that allow consumers to order personalized fruits and vegetables, providing them with a novel and convenient shopping experience.
3. Regional Food Tourism - Disruptive innovation opportunity: Establish food tourism initiatives that promote regional fruits and vegetables as tourist attractions, attracting visitors who seek unique culinary experiences and supporting local economies.
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