Head & Shoulders Can't Get These Out of Your Head
References: coloribus & arabaquarius.blogspot
Saatchi & Saatchi, Germany created these speculative (i.e., unsolicited) Head & Shoulders ads that cheekily use the theme of childhood trauma.
The copy, “Some things even we can’t get out of your head,” is used with scenarios that would scar a child for life.
This includes walking in on grandma in the shower, having your pet run over by a truck in front of your eyes, and discovering a whole chicken head in your fried chicken meal.
I can understand why this campaign would not get picked up, because it might actually scare children away from using Head & Shoulders!
The art direction of the ads is by Patrick Ackmann and the illustration is by Richard Wilkinson.
The copy, “Some things even we can’t get out of your head,” is used with scenarios that would scar a child for life.
This includes walking in on grandma in the shower, having your pet run over by a truck in front of your eyes, and discovering a whole chicken head in your fried chicken meal.
I can understand why this campaign would not get picked up, because it might actually scare children away from using Head & Shoulders!
The art direction of the ads is by Patrick Ackmann and the illustration is by Richard Wilkinson.
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