KIND Announces the Launch of a New Flavor
Grace Mahas — March 17, 2022 — Lifestyle
References: kindsnacks
KIND, the UK-based healthy snack bar brand, recently expanded its Protein product range with the introduction of the new Hazelnut Dark Chocolate flavor.
This delicious hazelnut dark chocolate is drizzled with smooth dark chocolate and infused with a blend of nuts for a tasty plant-based protein boost. This new bar contains 12g of plant-based proteins per 50g, as with the rest of the range. Featuring the brand's award-winning nut-based whole food ingredients, each bar delivers as much on taste as it does on nutrition. Moreover, they are low in sugar, gluten-free, high in fiber, and contain heart-healthy fats.
Audrey Arbeeny, UK Marketing Director says: “We’re so excited to be adding a new variant to our trio of tasty plant-based protein bars. The range has been so popular and we believe there remains to be a huge opportunity in this category here in the UK. Not only are we seeing the functional health trend continue, but people are still on the lookout for convenient products that deliver on both taste and nutritional value.
This delicious hazelnut dark chocolate is drizzled with smooth dark chocolate and infused with a blend of nuts for a tasty plant-based protein boost. This new bar contains 12g of plant-based proteins per 50g, as with the rest of the range. Featuring the brand's award-winning nut-based whole food ingredients, each bar delivers as much on taste as it does on nutrition. Moreover, they are low in sugar, gluten-free, high in fiber, and contain heart-healthy fats.
Audrey Arbeeny, UK Marketing Director says: “We’re so excited to be adding a new variant to our trio of tasty plant-based protein bars. The range has been so popular and we believe there remains to be a huge opportunity in this category here in the UK. Not only are we seeing the functional health trend continue, but people are still on the lookout for convenient products that deliver on both taste and nutritional value.
Trend Themes
1. Plant-based Protein Bars - The continuing demand for healthy snack bars are an opportunity for brands to create a wider range of plant-based protein bars.
2. Functional Health Trend - The functional health trend opens up the door for brands to offer low-sugar, gluten-free, low-fat snacks that are high in fiber and deliver nutritional values.
3. Convenient and Tasty Snacks - Convenient and tasty snacks that consumers can easily purchase or consume while on-the-go are expected to continue their popularity in the healthy snack industry.
Industry Implications
1. Healthy Snack Bars - Brands can explore and expand their offerings within the healthy snack industry by exploring new flavors and ingredients.
2. Plant-based Foods - The growing demand for plant-based protein could lead to new opportunities and innovation in the plant-based food industry.
3. Functional Foods - The trend towards functional foods is an opportunity for brands to create healthier options that deliver on taste and sustainability.
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