The HAVEN Fall/Winter 2024 Collection Puts GORE-TEX in the Focus
Michael Hemsworth — December 10, 2024 — Fashion
The HAVEN Fall/Winter 2024 Collection has been launched by the Vancouver-based brand as a new lineup of technical garments that will provide wearers with a way to easily withstand inclement weather. The collection focuses on its performance and protection capabilities, and puts GORE-TEX PRO material in the spotlight to help the wearer easily brave the winter in the Pacific Northwest. The garments put WINDSTOPPER products in focus created by GORE-TEX LABS to offer lightweight protection from water while still being breathable and also feature Primaloft Gold insulation for additional warmth.
The HAVEN Fall/Winter 2024 Collection is available now and comes as part of the continued push towards tactical garments that make use of technical fabrics for greater lifestyle support.
Image Credit: HAVEN, hypebeast, havenshop
The HAVEN Fall/Winter 2024 Collection is available now and comes as part of the continued push towards tactical garments that make use of technical fabrics for greater lifestyle support.
Image Credit: HAVEN, hypebeast, havenshop
Trend Themes
1. Technical Weatherproof Apparel - Brands are increasingly focusing on creating apparel that seamlessly combines technical performance with everyday wearability, offering consumers all-weather clothing options.
2. GORE-TEX Enhanced Fashion - The integration of advanced materials like GORE-TEX PRO in fashion collections is elevating the functionality of garments, ensuring they are both stylish and resilient against harsh weather.
3. Insulated Outdoor Gear - The use of high-efficiency insulation materials such as Primaloft Gold is becoming a key feature in outdoor gear, providing enhanced warmth without the bulk.
Industry Implications
1. Outdoor Sportswear - Innovations in weatherproofing and insulation are pushing the boundaries of performance in the outdoor sportswear industry, making products more adaptable to extreme conditions.
2. High-performance Textiles - The high-performance textiles industry is experiencing a surge in demand for advanced materials like GORE-TEX that offer superior protection and comfort.
3. Fashion Technology - The fusion of cutting-edge materials and traditional fashion design is driving growth in the fashion technology industry, producing garments that meet both aesthetic and functional needs.
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