The Hashtag Smartphone Case is Perfect for Social Media Addicts
Nicole Ballantyne-Choo — September 3, 2013 — Tech
If you’re always the first to know the latest gossip or big news, your phone should be protected with the hashtag iPhone case.
This cover doesn’t have a crazy colorful pattern, yet will still make a bold statement. The sleek, thin black case is contrasted with a giant white hashtag sign. While an older generation might wonder why you have a giant number sign on the back of your phone, the social media-savvy bunch will wonder where they can get the same trendy protector.
With the birth of Twitter, the sign is no longer just a number sign, but instead is a way to let people know what’s trending, either globally or just in your own life. The iconic hashtag has expanded to the world of Facebook, making it an even bigger deal. When people see you sporting the hashtag iPhone case, they’ll come to you first to be in-the-know.
This cover doesn’t have a crazy colorful pattern, yet will still make a bold statement. The sleek, thin black case is contrasted with a giant white hashtag sign. While an older generation might wonder why you have a giant number sign on the back of your phone, the social media-savvy bunch will wonder where they can get the same trendy protector.
With the birth of Twitter, the sign is no longer just a number sign, but instead is a way to let people know what’s trending, either globally or just in your own life. The iconic hashtag has expanded to the world of Facebook, making it an even bigger deal. When people see you sporting the hashtag iPhone case, they’ll come to you first to be in-the-know.
Trend Themes
1. Social Media Phone Cases - Disruptive innovation opportunity: Creating phone cases that cater to the social media-savvy generation.
2. Trending Hashtag Accessories - Disruptive innovation opportunity: Designing trendy accessories that incorporate hashtags and appeal to the fashion-forward crowd.
3. Influencer-inspired Phone Covers - Disruptive innovation opportunity: Collaborating with influencers to create phone cases that reflect their personal style and resonate with their followers.
Industry Implications
1. Mobile Accessories - Disruptive innovation opportunity: Developing innovative and stylish phone covers that meet the demands of the social media-driven consumer market.
2. Fashion and Lifestyle - Disruptive innovation opportunity: Introducing hashtag-themed accessories and fashion items that align with the digital culture and attract the trend-conscious consumer.
3. Influencer Marketing - Disruptive innovation opportunity: Offering customized influencer-inspired merchandise, including phone covers, to leverage the influence and reach of social media influencers.
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