The Harvey Nichols A/W Ad Series Presents a "Cause and Effect" Idea
Stephanie Anderson — June 28, 2011 — Art & Design
References: harveynichols & yr-dxb
This featured Harvey Nichols A/W ad campaign is surely one that will catch the eyes of many viewers.
This campaign went out in United Arab Emirates and was created by Y&R Dubai. When looking at these quirky posters, you'll realize their witty nature when you see the images and captions depicted. Presenting gorgeous Harvey Nichols A/W collection pieces within each print, these ads will surely lead you to engage with the images as you think about the reason why you'd purchase the other items featured when you buy a Harvey Nichols piece.
The artwork and the entire color scheme of the series is stunning and it does in fact ooze with class.
This campaign went out in United Arab Emirates and was created by Y&R Dubai. When looking at these quirky posters, you'll realize their witty nature when you see the images and captions depicted. Presenting gorgeous Harvey Nichols A/W collection pieces within each print, these ads will surely lead you to engage with the images as you think about the reason why you'd purchase the other items featured when you buy a Harvey Nichols piece.
The artwork and the entire color scheme of the series is stunning and it does in fact ooze with class.
Trend Themes
1. Interactive Ads - There is an opportunity for businesses to create interactive ad campaigns that engage viewers and make them think about the brand or product.
2. Witty Marketing - Businesses can explore the use of clever and humorous marketing techniques to capture the attention of their target audience.
3. Visual Storytelling - There is a trend towards using visually appealing images and captions to tell a story and convey the brand's message.
Industry Implications
1. Fashion Retail - Fashion retailers can leverage interactive and visually stunning ad campaigns to showcase their new collections and drive customer engagement.
2. Advertising and Marketing - The advertising and marketing industry can adopt the strategy of using wit and humor in their campaigns to stand out and appeal to consumers.
3. Art and Design - Art and design professionals can explore the use of color schemes and visually captivating imagery to create impactful campaigns for their clients.
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