Muggle Library Candles Created a Fun Soy Wax Harry Potter Candle
Laura McQuarrie — October 16, 2017 — Art & Design
References: etsy & hellogiggles
'The Sorting' is a soy wax candle product from Etsy seller Muggle Library Candles that hopes to provide an experience that many fans have only ever been able to dream of—finding out which Hogwarts house they'd be sorted into.
To simulate some of the magic of the experience that the enchanted Sorting Hat provides to new students at the Hogwarts School of Witchcraft and Wizardry, this candle begins off white and reveals a color that corresponds with one of four houses. As a result of burning the candle for the first time, the wax will either turn red, yellow, green or blue.
As far as scent, The Sorting is said to have a pleasing citrus aroma that's grounded by sandalwood, vanilla and patchouli, but it is also said to capture the essence of "excitement, fear and nervousness."
To simulate some of the magic of the experience that the enchanted Sorting Hat provides to new students at the Hogwarts School of Witchcraft and Wizardry, this candle begins off white and reveals a color that corresponds with one of four houses. As a result of burning the candle for the first time, the wax will either turn red, yellow, green or blue.
As far as scent, The Sorting is said to have a pleasing citrus aroma that's grounded by sandalwood, vanilla and patchouli, but it is also said to capture the essence of "excitement, fear and nervousness."
Trend Themes
1. Color-changing Products - Opportunity for creating innovative products that change color based on different factors or stimuli.
2. Interactive Candles - Potential for candles that provide an interactive and sensorial experience through unique features or effects.
3. Themed Merchandise - Demand for merchandise that caters to specific themes or fandoms, providing a personalized and immersive experience for customers.
Industry Implications
1. Home Decor - Innovation opportunity in the home decor industry to create unique and engaging products that enhance the ambiance of living spaces.
2. Event Planning - Disruptive innovation potential in event planning by incorporating interactive and themed candles as part of decor and sensory experiences.
3. Gifts & Novelty - Opportunity to offer unique and personalized gifts through themed merchandise like color-changing candles, appealing to niche markets.
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