NEW RELEASE >>> 2025 Trend Report
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Four-in-One Ice Creams

Clean the Sky - Positive Eco Trends & Breakthroughs

Handel’s Ice Cream Sticky Fingers is Sweet and Textural

— February 11, 2025 — Lifestyle
Handel’s Ice Cream Sticky Fingers is the brand's latest ice cream flavor that's crafted with taste and texture in mind to provide consumers with an indulgent new option to try out this winter. The ice cream starts off with peanut butter ice cream for a nutty base before being paired with caramel sauce, brownie pieces and sea salt caramel truffles which all combine to achieve a crave-worthy taste and texture experience. The ice cream is arriving just in time to coincide with the brand's 80th anniversary as the perfect treat for fans to enjoy.

Chief Marketing Officer Hillary Frei commented on the new Handel’s Ice Cream Sticky Fingers flavor saying, "Our new Sticky Fingers flavor is here to bring a smile to guests’ faces with an irresistible flavor combination. The peanut butter ice cream combined with brownie, chocolate and caramel flavors make it a classic favorite that appeals across ages. We’re excited to unwrap this flavor as we kick off our 80th anniversary. For 80 years, we have helped guests and their loved ones celebrate special moments- big and small- and we are thrilled to delight guests with this new, delicious flavor.”
Trend Themes
1. Texture-enhanced Desserts - New ice cream varieties like Handel's Sticky Fingers exemplify a shift towards multi-textured dessert experiences, blending diverse elements for unique mouthfeels.
2. Flavor Fusion Innovation - The combination of peanut butter, caramel, and brownies in a single dessert reflects a rising trend of integrating multiple flavors to create novel taste sensations.
3. Anniversary Product Launches - To celebrate significant milestones, brands are increasingly introducing special edition products, offering unique varieties to commemorate anniversaries and engage loyal customers.
Industry Implications
1. Ice Cream Manufacturing - Innovative flavor combinations and textural elements in ice creams suggest a promising area for manufacturers to explore new consumer experiences and diversify product lines.
2. Confectionery Ingredients - The use of diverse ingredients like truffles and brownie pieces highlights a growing demand within the confectionery industry for complex flavor pairings in sweet treats.
3. Food and Beverage Marketing - Leveraging anniversary celebrations through unique product offerings showcases how brands can strengthen connections with consumers and drive engagement.
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