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Modular Sushi Loofahs

Clean the Sky - Positive Eco Trends & Breakthroughs

The FINDAY Hand Towels are Packaged as Pieces of Sashimi Sushi

— July 6, 2016 — Lifestyle
FINDAY is a retailer that specializes in creating everyday necessities for the home using environmentally friendly materials and these hand towels disguised as pieces of sashimi are part of the collection. The packaging of the towels is designed by Gooodeed Agency and it creatively disguises the shape and texture of the white towels to look like the rice rolled into sushi pieces.

The hand towels, fittingly dubbed the Sushi Bathing Towel, capture the artistic and simplistic aesthetic of the meal that is similar to that of the FINDAY brand. The small white towels are rolled and packaged inside small clear containers. The containers maintain the rolled shape of the towel while the top is decorated with the scaled texture of raw fish.
Trend Themes
1. Eco-friendly Packaging - Opportunity to innovate eco-friendly packaging solutions for everyday necessities like towels.
2. Artistic Aesthetics - Opportunity to incorporate artistic and visually appealing designs into everyday home products.
3. Disguised Functionalities - Opportunity to create products that creatively disguise their true function for added novelty and surprise.
Industry Implications
1. Home Goods - Opportunity for home goods companies to explore unique product designs and packaging.
2. Eco-friendly Products - Opportunity for eco-friendly product manufacturers to create innovative and sustainable everyday necessities.
3. Retail and Consumer Goods - Opportunity for retailers to offer unique and visually appealing products that cater to consumer preferences.
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