Gisou's Honey-Infused Hair Repair Serum Has Encapsulated Honey
Laura McQuarrie — September 1, 2023 — Fashion
References: us.gisou & refinery29
Honey-infused brand Gisou recently announced its newest product drop, Honey-Infused Hair Repair Serum, and it's a problem solver for those who experience damage. People who color their hair, use dry shampoo, sleep with wet hair or use heat to style their hair are prone to damage and this honey-infused haircare product is poised to help with the concerns that they have.
Gisou founder Negin Mirsalehi believes that an effective hair routine should look like a skincare routine, complete with everything from shampoo and conditioner to serum when wet and oil when dry, as needed. Fans of the brand's haircare oil will appreciate this serum's lighter form, as well as its innovative encapsulated honey technology, which protects the precious, purified honey in the formula from other ingredients like hydrolyzed pea protein.
Gisou founder Negin Mirsalehi believes that an effective hair routine should look like a skincare routine, complete with everything from shampoo and conditioner to serum when wet and oil when dry, as needed. Fans of the brand's haircare oil will appreciate this serum's lighter form, as well as its innovative encapsulated honey technology, which protects the precious, purified honey in the formula from other ingredients like hydrolyzed pea protein.
Trend Themes
1. Hair Repair Serums - Gisou's Honey-Infused Hair Repair Serum offers a solution for damaged hair caused by coloring, dry shampoo use, wet hair sleeping, and heat styling.
2. Honey-infused Products - The encapsulated honey technology in the Gisou Hair Repair Serum demonstrates the trend of integrating honey into haircare for its beneficial properties.
3. Skincare-inspired Haircare - Negin Mirsalehi's belief in a hair routine resembling a skincare routine highlights the trend of incorporating multiple products, such as shampoo, conditioner, and serums, for optimal hair health.
Industry Implications
1. Haircare - The launch of Gisou's Honey-Infused Hair Repair Serum presents an opportunity for haircare brands to explore honey-infused formulations to address hair damage.
2. Cosmetics - The trend of honey-infused products in the beauty industry suggests an opportunity for cosmetics brands to create honey-based skincare and haircare products.
3. Personal Care - The concept of a hair routine derived from a skincare routine opens up possibilities for personal care brands to create comprehensive routines that cater to both skin and hair needs.
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