These Häagen-Dazs Mochi Ice Creams Boast Artisanal Flavors
Michael Hemsworth — January 12, 2018 — Lifestyle
References: haagen-dazs.co.jp & en.rocketnews24
The Häagen-Dazs mochi ice creams have been unveiled by the brand as a new dessert option available exclusively in Japan for consumers to enjoy. The two new flavors include 'Mochi Sakura An' and 'Mochi Walnut Azuki,' which are both positioned as sweet, savory treats that will get ice cream fans ready for spring.
The 'Mochi Sakura An' flavor is crafted from Sakura-flavored ice cream that has been topped with a soft mochi rice cake layer, which is topped with a salty and sweet bean paste with Sakura sauce drizzled overtop the various layers. The 'Mochi Walnut Azuki' is reported to have an Azuki flavor, sweet red beans and a mochi topping made from kuromitsu sugar syrup with chunks of walnut. Each of the flavors are available as of February 27.
The 'Mochi Sakura An' flavor is crafted from Sakura-flavored ice cream that has been topped with a soft mochi rice cake layer, which is topped with a salty and sweet bean paste with Sakura sauce drizzled overtop the various layers. The 'Mochi Walnut Azuki' is reported to have an Azuki flavor, sweet red beans and a mochi topping made from kuromitsu sugar syrup with chunks of walnut. Each of the flavors are available as of February 27.
Trend Themes
1. Japanese Dessert-inspired Ice Creams - Häagen-Dazs' artisanal mochi ice creams in unique flavors can disrupt the ice cream industry with new, exotic desserts.
2. Innovative Flavor Combinations - Creating unique and unusual flavor combinations, like Sakura and Azuki, can be a disruptive innovation opportunity in the food and beverage industry.
3. Mochi-based Desserts - Mochi-based desserts, like Häagen-Dazs' new ice creams, can disrupt the dessert industry by offering consumers a new texture experience.
Industry Implications
1. Ice Cream - The ice cream industry can innovate by introducing new flavors inspired by international desserts like mochi ice creams.
2. Food and Beverage - The food and beverage industry can benefit from experimenting with unusual flavor combinations in new products, like Sakura and Azuki ice cream.
3. Dessert - The dessert industry can benefit by incorporating mochi in new and unique ways, like Häagen-Dazs' mochi ice creams, to appeal to consumers looking for textural variety.
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