Häagen-dazs and Sanrio Release Hello Kitty Ice Cream Holders
Ellen Smith — December 10, 2020 — Lifestyle
Sanrio's Hello Kitty has spent the year collaborating with some unique brands, and its latest Häagen-dazs partnership has resulted in an adorable Hello Kitty Ice Cream Holder, which is sure to appeal to those with a sweet tooth as well as fans of the iconic cartoon cat.
The containers take on the form of three characters from the franchise: Hello Kitty, Pompompurin and My Melody. Each one is sized to fit a pint of Häagen-dazs ice cream, which can be revealed as the top is opened. This device is perfect for a number of reasons. The first being it serves as a temperature-regulating barrier, and the second being it helps makes one's favorite ice cream flavor more discreet.
Image Credit: Häagen-Dazs‘
The containers take on the form of three characters from the franchise: Hello Kitty, Pompompurin and My Melody. Each one is sized to fit a pint of Häagen-dazs ice cream, which can be revealed as the top is opened. This device is perfect for a number of reasons. The first being it serves as a temperature-regulating barrier, and the second being it helps makes one's favorite ice cream flavor more discreet.
Image Credit: Häagen-Dazs‘
Trend Themes
1. Collaborative Brand Partnerships - The collaboration between Sanrio's Hello Kitty and Häagen-dazs showcases the trend of brands partnering to create unique and appealing products.
2. Character-themed Food Accessories - The release of Hello Kitty Ice Cream Holders demonstrates the trend of incorporating popular cartoon characters into food-related accessories, appealing to fans and collectors.
3. Enhancing Customer Experience - The Hello Kitty Ice Cream Holders provide an opportunity to enhance the customer experience by providing a temperature-regulating barrier and adding a touch of novelty to ice cream enjoyment.
Industry Implications
1. Food and Beverage - The collaboration between Hello Kitty and Häagen-dazs highlights how the food and beverage industry can leverage popular character brands to attract customers and create buzz.
2. Consumer Products - The release of Hello Kitty Ice Cream Holders presents an opportunity for the consumer products industry to tap into the collectible market and create unique, limited-edition merchandise.
3. Retail and Merchandising - Expanding the range of character-themed food accessories opens up new opportunities within the retail and merchandising space, allowing for cross-promotion and increased sales.
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