The Guess Accessories Holiday 2011 Campaign Rocks a Pin-Up Style
Marriska Fernandes — November 9, 2011 — Fashion
References: guess & fashiongonerogue
Nothing says "holiday" better than a tanned model in lingerie, and that vibe is what the Guess Accessories Holiday 2011 campaign aims to emulate.
Imbuing the campaign with sass and steam is blonde model Shelby Keeton, donning luscious locks and denim. Dressed in sweetly devilish denim tops and creamy corsets, the model looks every bit as luxurious as you hope to be this holiday season. Captured by Ralf Pulmanns, the shoot nods to pin-up style with classic cat eyes.
The Guess Accessories Holiday 2011 campaign may not be your traditional take on Christmas holiday, but it will surely remind you of the away vacation you hope to take. Keeton gives effortless poses that will have you going to Guess for your holiday gifts.
Imbuing the campaign with sass and steam is blonde model Shelby Keeton, donning luscious locks and denim. Dressed in sweetly devilish denim tops and creamy corsets, the model looks every bit as luxurious as you hope to be this holiday season. Captured by Ralf Pulmanns, the shoot nods to pin-up style with classic cat eyes.
The Guess Accessories Holiday 2011 campaign may not be your traditional take on Christmas holiday, but it will surely remind you of the away vacation you hope to take. Keeton gives effortless poses that will have you going to Guess for your holiday gifts.
Trend Themes
1. Pin-up Style Revival - There is an opportunity for fashion industry brands to capitalize on bringing back the vintage pin-up aesthetic.
2. Holiday Lingerie Campaigns - Brands can innovate holiday campaigns by incorporating seductive and glamorous lingerie into their marketing strategies.
3. Luxurious Denim - There is an opportunity to market denim as a luxurious and desirable fabric for special occasions, rather than just casual wear.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can benefit from creating holiday campaigns that incorporate seductive and glamorous lingerie, and promote denim as a luxurious fabric.
2. Holiday Retail - Retail stores can benefit from including pin-up inspired lingerie as part of their holiday collections, and promoting denim as elegant attire for special occasions.
3. Photography and Visual Media - Photographers and visual media professionals can create looks that combine elements of vintage pin-up style with modern aesthetics, and help brands create eye-catching holiday campaigns.
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