This Durable Gorget Packaging Ensures Glass Bottles Stay Safe
Ady Floyd — August 29, 2015 — Art & Design
References: behance.net & packagingoftheworld
Designer Natalia Wysocka created the Gorget bottle packaging as a way to protect glass bottles. This packaging design engulfs the bottle like a sleeve that is decorated with a three-dimensional geometric pattern.
The sleeve hugs the bottle and creates an extended barrier that protects the bottle from any damages. The Gorget packaging concept was created to mimic the original meaning of the word. The title for this packaging was originally used to describe "a band of linen wrapped around a woman's neck and head in the medieval period." The design continued to evolve and was eventually used by knights as neck protectors, which were worn with suits of armor.
As the evolution continues to evolve the latest use takes the form a protective booze casing. In addition to the creative idea concept, the prototype is colored various shades of pink, which enhances the three dimensional effect.
The sleeve hugs the bottle and creates an extended barrier that protects the bottle from any damages. The Gorget packaging concept was created to mimic the original meaning of the word. The title for this packaging was originally used to describe "a band of linen wrapped around a woman's neck and head in the medieval period." The design continued to evolve and was eventually used by knights as neck protectors, which were worn with suits of armor.
As the evolution continues to evolve the latest use takes the form a protective booze casing. In addition to the creative idea concept, the prototype is colored various shades of pink, which enhances the three dimensional effect.
Trend Themes
1. Armour-mimicking Packaging - Opportunity for designing packaging that mimics the durability and protective qualities of armor, providing enhanced protection for various products.
2. Three-dimensional Decorative Packaging - Opportunity for creating packaging with intricate three-dimensional patterns that not only protect the product but also add visual appeal and enhance branding.
3. Evolution of Packaging Design - Opportunity for exploring the history of packaging and drawing inspiration from past designs to create innovative and functional packaging solutions.
Industry Implications
1. Food and Beverage Packaging - Opportunity for implementing armor-mimicking packaging in the food and beverage industry to protect fragile items such as glass bottles during transportation and storage.
2. Cosmetics Packaging - Opportunity for incorporating three-dimensional decorative packaging in the cosmetics industry to create visually striking and unique packaging designs that stand out in a crowded market.
3. Luxury Packaging - Opportunity for the luxury goods industry to adopt innovative and unique packaging designs that not only provide protection but also enhance the perceived value and exclusivity of the product.
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