The Good Chemistry Salt and Pepper Set is for Kitchen Geeks
Jessica Marcel — October 16, 2009 — Lifestyle
References: elsewares
The Good Chemistry salt and pepper set is a simple yet clever idea. Impress all your science geek friends with these brainy kitchen accessories. Only laypeople would have something so crass as 'salt' and 'pepper' labeling their seasoning. For the educated, the chemical representation of both salt (NaCl) and pepper (Pe + [Pe]r) is certainly preferable.
And, as if the smartypants idea weren't enough, they're also cute and modernly styled.
Implications - As mind-numbing entertainment continues to saturate television airwaves, consumers are now looking for ways to differentiate themselves from their television counterparts by buying products which exemplify users as intellectuals. As such, corporations that release products capable of satiating consumer desire to appear more educated are likely to garner customers' attention as well as their business.
And, as if the smartypants idea weren't enough, they're also cute and modernly styled.
Implications - As mind-numbing entertainment continues to saturate television airwaves, consumers are now looking for ways to differentiate themselves from their television counterparts by buying products which exemplify users as intellectuals. As such, corporations that release products capable of satiating consumer desire to appear more educated are likely to garner customers' attention as well as their business.
Trend Themes
1. Science-themed Kitchen Accessories - Opportunities exist for companies to offer creative kitchen accessories with a scientific twist to cater to the growing interest in science-themed products.
2. Chemical Representation of Products - Companies can consider using chemical representations of products to create unique and visually appealing packaging designs.
3. Smart Packaging - There is potential for companies to create smart packaging that includes interesting and educational facts or trivia about the products inside to appeal to consumers' desire for knowledge and intellectual stimulation.
Industry Implications
1. Kitchenware - The kitchenware industry can explore the market for science-themed products to offer unique and appealing kitchen accessories to consumers interested in intellectual decor.
2. Packaging - Packaging companies can consider offering creative packaging designs that incorporate chemical representations of products or interesting facts to add value and appeal to consumers.
3. Education - Companies in the education sector can capitalize on the growing interest in science-themed products by creating educational content or STEM-based toys that teach children about chemistry.
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