Cadillac Provoq (CES 2008)
Ben Preiss — January 9, 2008 — Autos
Ready for what could be the world's first zero emission luxury SUV?
GM's head honcho Rick Wagoner delivered his keynote speech at the 2008 Consumer Electronics Show after rolling on stage in GM's electric-powered Chevy Volt. It was the first time in the show's history that a leading automaker had addressed the convention and the climax was the unveiling of the latest concept vehicle in GM's E-Flex lineup, the Cadillac Provoq.
GM says not only will the Provoq go from 0-60 in 8.5 seconds, it will come with solar panels on roof to power accessories such as an on board Blueray DVD player with twin 20" plasma screens.
GM's head honcho Rick Wagoner delivered his keynote speech at the 2008 Consumer Electronics Show after rolling on stage in GM's electric-powered Chevy Volt. It was the first time in the show's history that a leading automaker had addressed the convention and the climax was the unveiling of the latest concept vehicle in GM's E-Flex lineup, the Cadillac Provoq.
GM says not only will the Provoq go from 0-60 in 8.5 seconds, it will come with solar panels on roof to power accessories such as an on board Blueray DVD player with twin 20" plasma screens.
Trend Themes
1. Zero Emission Luxury Suvs - The trend of developing luxury SUVs with zero emissions is an opportunity for automakers to appeal to environmentally conscious consumers.
2. Solar-powered Vehicles - The trend of incorporating solar panels into vehicles presents an opportunity for automakers to offer sustainable and renewable power sources for their vehicles.
3. Electric Vehicle Accessories - The trend of equipping electric vehicles with high-tech accessories such as onboard Blu-ray DVD players with large plasma screens provides an opportunity for companies to cater to consumer demands for entertainment during their drives.
Industry Implications
1. Automotive Industry - The automotive industry can take advantage of the trend of zero emission luxury SUVs by developing and marketing electric or hydrogen fuel cell vehicles.
2. Renewable Energy Industry - The renewable energy industry can leverage the trend of solar-powered vehicles by providing innovative and efficient solar panel solutions for vehicle manufacturers.
3. Consumer Electronics Industry - The consumer electronics industry can tap into the trend of electric vehicle accessories by creating and marketing entertainment systems specifically designed for electric and hybrid vehicles.
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