The Honda Prologue Will Lead the Brand's Push Toward EVs
Josh Thompson-Persaud — June 30, 2021 — Autos
As eco-friendly transportation methods take center stage in many countries worldwide, the Honda Prologue leads the automotive brand's push towards all-electric vehicles. The Honda Prologue is an electric-powered SUV, the first of two that Honda is engineering alongside GM to enter the North American car market. Both electric vehicles will draw on GM's Ultium battery technology to power them.
The Honda Prologue marks the brand's attempt to move toward an all-electric automotive lineup by 2040. This historic move comes as a much-needed response to the ongoing climate crisis exacerbated by fossil fuel emissions. The Honda Prologue will help reduce emissions while offering a versatile vehicle to consumers. Honda of America's sales chief, Dave Gardner, said, "With the Prologue, our goal is to provide a highly competitive product with the functionality to meet the diverse needs of our customers."
Image Credit: The Verge
The Honda Prologue marks the brand's attempt to move toward an all-electric automotive lineup by 2040. This historic move comes as a much-needed response to the ongoing climate crisis exacerbated by fossil fuel emissions. The Honda Prologue will help reduce emissions while offering a versatile vehicle to consumers. Honda of America's sales chief, Dave Gardner, said, "With the Prologue, our goal is to provide a highly competitive product with the functionality to meet the diverse needs of our customers."
Image Credit: The Verge
Trend Themes
1. All-electric Suvs - The rise of eco-friendly transportation methods means that companies like Honda and GM could see success with their electric SUV pilot projects like the Honda Prologue.
2. Ultium Battery Technology - GM's Ultium battery technology, which will power both Honda's Prologue and the second electric SUV intended for the North American market, presents opportunities for EV battery innovation and growth.
3. Move Towards an All-electric Automotive Lineup - As climate change concerns grow, companies like Honda are looking to the future and planning for a total shift towards all-electric cars by 2040, opening the door to disruptive innovations in the auto industry.
Industry Implications
1. Automotive Industry - As the global market shifts towards more eco-friendly transportation methods, companies in the automotive industry like Honda and GM are exploring electric SUV pilot projects like the Honda Prologue.
2. Battery Technology Industry - With GM's Ultium battery technology powering the Honda Prologue and the second electric SUV intended for the North American market, the battery technology industry is poised for growth and innovation.
3. Renewable Energy Industry - Honda's push towards an all-electric automotive lineup by 2040 is a response to the growing climate crisis and the urgent need for renewable energy. This represents a significant opportunity for disruptive innovation in the renewable energy industry.
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