This Luminous Toonie Celebrates Canada 150
Ellen Smith — June 22, 2017 — Marketing
References: mint & theguardian
In celebration of Canada 150, the Royal Canadian Mint has released the world's first glow-in-the-dark coin.
The Canadian two-dollar coin, which is commonly referred to as the toonie features a design which took inspiration from the theme "our wonders," and shows two people paddling in a canoe with the Northern Lights glistening vividly above them. Thanks to a new ink formulation that contains luminescent material, the coin is now able to glow-in-the-dark. The coin which commemorates 150 years since Canada's Confederation "also ranks as the world’s first colored bimetallic coin." According to a Mint Spokesperson, glow-in-the-dark coins have existed in the past, but the Canadian glow-in-the-dark toonie is the first of its kind to be put through circulation.
The Canadian two-dollar coin, which is commonly referred to as the toonie features a design which took inspiration from the theme "our wonders," and shows two people paddling in a canoe with the Northern Lights glistening vividly above them. Thanks to a new ink formulation that contains luminescent material, the coin is now able to glow-in-the-dark. The coin which commemorates 150 years since Canada's Confederation "also ranks as the world’s first colored bimetallic coin." According to a Mint Spokesperson, glow-in-the-dark coins have existed in the past, but the Canadian glow-in-the-dark toonie is the first of its kind to be put through circulation.
Trend Themes
1. Glow-in-the-dark Collectibles - Creating glow-in-the-dark versions of popular collectibles can increase their desirability and appeal to a wider audience.
2. Innovative Currency Design - Exploring new ink formulations and materials can revolutionize the design and functionality of currency.
3. Commemorative Coins - Producing limited edition coins to celebrate significant events or milestones can generate interest and boost revenue.
Industry Implications
1. Numismatics - The study and collection of coins can benefit from unique and innovative coin designs, such as glow-in-the-dark coins.
2. Printing and Ink Manufacturing - Developing new ink formulations that incorporate luminescent materials can open up opportunities in various industries, including currency and packaging.
3. Tourism and Souvenir Merchandise - Creating commemorative coins that highlight iconic landmarks or cultural symbols can be a lucrative business, especially for tourists and collectors.
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