Heloise Guerin Tests Out Waterproof Makeup for Glamour Us April 2012
Rebecca Byers — March 1, 2012 — Fashion
References: glamour & fashionscansremastered.net
Stunning model Heloise Guerin stars in a rainy day beauty editorial for Glamour US April 2012, which tests out several impressive mess-proof hair styles and waterproof makeup tricks to keep your look alive amidst tricky spring weather. Styled with clean spring fashion looks and delightful rain accessories like clear polka dot umbrellas, ponchos, sunglasses and bonnets, the playful shoot channels two of the season's most popular bold makeup colors: blue and green.
Heloise Guerin looks stunning in bright green eyeshadow and a simple plastic raincoat as she battles the rain and rocks a chic bob underneath a cute clear rain hat. The shoot also features Heloise with perfect liquid eyeliner wings that are of course waterproof and resilient while the rest of her is soaked.
Heloise Guerin looks stunning in bright green eyeshadow and a simple plastic raincoat as she battles the rain and rocks a chic bob underneath a cute clear rain hat. The shoot also features Heloise with perfect liquid eyeliner wings that are of course waterproof and resilient while the rest of her is soaked.
Trend Themes
1. Waterproof Makeup - Disruptive innovation opportunity: Develop innovative waterproof makeup formulas that can withstand rain and keep the wearer looking flawless.
2. Mess-proof Hairstyles - Disruptive innovation opportunity: Create new hairstyles that are resistant to rain and humidity, allowing people to maintain their style regardless of the weather.
3. Rain Accessories - Disruptive innovation opportunity: Design stylish and functional rain accessories that enhance the overall look and protect individuals from the rain.
Industry Implications
1. Cosmetics - Disruptive innovation opportunity: Introduce new waterproof makeup products and technologies to revolutionize the cosmetics industry.
2. Haircare - Disruptive innovation opportunity: Develop advanced haircare products and techniques that can withstand rain and keep hairstyles intact.
3. Fashion Accessories - Disruptive innovation opportunity: Create innovative and fashionable rain accessories that combine style and functionality, catering to individuals seeking protection from the rain.
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