Giving Tree Eyewear Creates Eco-Friendly ShadesThat Bend to Your Will
Nikki Taylor — October 16, 2013 — Social Good
If you’re the type of person who goes through several pairs of sunglasses a year because you can’t seem to stop yourself from breaking the arms, consider investing in a stylish and rugged pair of shades from Giving Tree Eyewear. No need to be gentle around these cheeky glasses, as the arms flex out so you can pull, tug and yank your shades on and off without worry.
Giving Tree Eyewear is a company dedicated to sustainable design. Each pair of sunglasses is packaged in an attractive eco-friendly box that is 100% recyclable and comes with a warranty card that can also double as a bushel of flowers when planted in the soil. The founders of the California-based company, Austin and Christian, pride themselves on using materials that are not harmful to the environment and constructing sunglasses that are light, BPA-free and long-lasting. Another selling point of these bendable shades is that they will not prick at your temples or awkwardly rub the bridge of your nose.
There are two unisex designs to choose from: the Brosewood and Trolleander. With each purchase of a pair of Giving Tree Eyewear a percentage of the proceeds will be donated to charity.
Contact Information
Giving Tree Eyewear Website
Giving Tree Eyewear Facebook
Giving Tree Eyewear Twitter
Giving Tree Eyewear is a company dedicated to sustainable design. Each pair of sunglasses is packaged in an attractive eco-friendly box that is 100% recyclable and comes with a warranty card that can also double as a bushel of flowers when planted in the soil. The founders of the California-based company, Austin and Christian, pride themselves on using materials that are not harmful to the environment and constructing sunglasses that are light, BPA-free and long-lasting. Another selling point of these bendable shades is that they will not prick at your temples or awkwardly rub the bridge of your nose.
There are two unisex designs to choose from: the Brosewood and Trolleander. With each purchase of a pair of Giving Tree Eyewear a percentage of the proceeds will be donated to charity.
Contact Information
Giving Tree Eyewear Website
Giving Tree Eyewear Facebook
Giving Tree Eyewear Twitter
Trend Themes
1. Flexible Sunglasses - Opportunity to disrupt the eyewear industry by offering sunglasses that are not easily breakable and can withstand everyday wear and tear.
2. Eco-friendly Packaging - Disruptive innovation opportunity to create sustainable packaging solutions in various industries, reducing waste and environmental impact.
3. Socially Responsible Purchasing - Chance to disrupt retail industry by tapping into the growing demand for brands that give back to charity and contribute to social causes.
Industry Implications
1. Eyewear - Opportunity to innovate in the eyewear industry by incorporating flexible and durable materials for sunglasses, providing a unique selling point.
2. Packaging - Disruptive innovation potential in the packaging industry by developing eco-friendly and recyclable packaging solutions that appeal to environmentally conscious consumers.
3. Retail - Chance to disrupt the retail industry by focusing on socially responsible purchasing behaviors and actively supporting charitable causes through sales.
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