7-Year-Old Giana Joined with Haus of JR for a New Collection
Riley von Niessen — May 18, 2017 — Fashion
Haus of JR, a children's streetwear brand that was founded by two Orange County parents who are named Chris and Sophia, worked alongside a 7-year-old artist known as Giana to create an exclusive collection of apparel.
Included in the collection are various reinterpretations of classic streetwear brands, such a playful Kermit the Frog tee that shows the puppet wearing a classic white Supreme shirt. Also included in the collection is Giana's artistic representation of Ruth Bell's Dior campaign. In order to show how talented Giana is, the Haus of JR collection features split panel graphics -- which compare the image she's interpreting with her work.
Consumers can expect the collection to become available on May 24th.
Included in the collection are various reinterpretations of classic streetwear brands, such a playful Kermit the Frog tee that shows the puppet wearing a classic white Supreme shirt. Also included in the collection is Giana's artistic representation of Ruth Bell's Dior campaign. In order to show how talented Giana is, the Haus of JR collection features split panel graphics -- which compare the image she's interpreting with her work.
Consumers can expect the collection to become available on May 24th.
Trend Themes
1. Child Artist Collaboration - The collaboration between a children's streetwear brand and a 7-year-old artist showcases the trend of child artist collaborations in the fashion industry, allowing young talents to express their creativity and contribute to unique collections.
2. Reinterpretations of Streetwear Brands - The collection's playful reinterpretations of classic streetwear brands highlight the trend of mixing iconic elements with fresh designs, creating disruptive innovation opportunities for streetwear brands to attract a broader audience.
3. Comparative Artistic Representations - The use of split panel graphics to compare the child artist's interpretations with the original artworks demonstrates the trend of integrating visual art in fashion, opening up opportunities for disruptive innovation in the collaboration between art and fashion industries.
Industry Implications
1. Children's Streetwear - The exclusive collection collaboration between a children's streetwear brand and a 7-year-old artist points to the disruptive innovation opportunities in the children's fashion industry by incorporating young creative talents in design processes.
2. Fashion - The trend of child artist collaborations in the fashion industry provides disruptive innovation opportunities for brands to tap into the unique perspectives of young artists and create fresh and engaging collections.
3. Art - The integration of comparative artistic representations in fashion collections represents a disruptive innovation opportunity for the art industry to reach a wider audience by collaborating with fashion brands and showcasing artworks in a new context.
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