The QWERTY Pocketbook
lourdes sanchez bayas — May 29, 2008 — Fashion
References: technabob
You can get your geek right on with these QWERTY accessories! Designed by California-based QuietDoing, the QWERTY pocketbook features a black and white keyboard fabric which is coated in clear vinyl and lined with a lime-green and navy-blue vinyl interior. But the QWERTY wallet isn't just for the ladies: there's also a bi-fold men's version available too.
The pocketbook sells for $44 and the bi-fold is priced at $28.
Implications - In the last few years, the prevalence of laptops, smartphones, and tablets have connected consumers with technology in a revolutionary way. The amount of time consumers spend engaged in technology has increased exponentially since the 90s, as a result, there is a new consumer market for products that appeal to this set. By investing in products that are stylistic add-ons, protective covers, or practical additions that increase the effectiveness of the commodity.
The pocketbook sells for $44 and the bi-fold is priced at $28.
Implications - In the last few years, the prevalence of laptops, smartphones, and tablets have connected consumers with technology in a revolutionary way. The amount of time consumers spend engaged in technology has increased exponentially since the 90s, as a result, there is a new consumer market for products that appeal to this set. By investing in products that are stylistic add-ons, protective covers, or practical additions that increase the effectiveness of the commodity.
Trend Themes
1. Geek-chic Accessories - There is a market trend for stylish accessories that appeal to technology-savvy consumers.
2. Qwerty-inspired Products - The QWERTY pocketbook demonstrates an innovative trend for designing new products based on traditional keyboard features.
3. Practical Tech Add-ons - The popularity of gadgets has led to an emerging trend for practical add-ons that enhance the effectiveness of the user's technology.
Industry Implications
1. Fashion Accessories - Companies in the fashion accessories industry can explore the opportunity to offer tech-inspired products for fashion-conscious consumers.
2. Consumer Electronics - The consumer electronics industry can take advantage of the trend for practical tech add-ons by creating new products that enhance users' tech experience.
3. Home Decor - The QWERTY pocketbook trend can also be applied to the home decor industry as a way of incorporating technological elements into interior design products and accessories.
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