Tim Horton's Field is Equipped to Curate Game Day Content
Katherine Pendrill — June 7, 2016 — Lifestyle
References: ticats & appliedelectronics
In order to keep pace with the changing stadium experience, Hamilton's newly built Tim Horton's Field is equipped with a social media management system that allows staff to curate professional game day content.
The new Ross Inception social media management system was installed by Applied Electronics during the construction of the new football stadium. The system features a toolset that makes it quick and easy for officials to find and curate game day content that can be posted on the Hamilton's Tiger-Cats official social media channels. Thanks to the system's Imagine Communications SelinioFlex Live Stream encoding system, fans will be able to view high-quality images and audio content online. The system is also designed to prompt user engagement so that fans inside and outside the stadium will be able to interact with the team.
The advanced social media system installed at Tim Horton's Field demonstrates the growing need for tools that can help Canadian sports teams engage with fans on different online platforms.
The new Ross Inception social media management system was installed by Applied Electronics during the construction of the new football stadium. The system features a toolset that makes it quick and easy for officials to find and curate game day content that can be posted on the Hamilton's Tiger-Cats official social media channels. Thanks to the system's Imagine Communications SelinioFlex Live Stream encoding system, fans will be able to view high-quality images and audio content online. The system is also designed to prompt user engagement so that fans inside and outside the stadium will be able to interact with the team.
The advanced social media system installed at Tim Horton's Field demonstrates the growing need for tools that can help Canadian sports teams engage with fans on different online platforms.
Trend Themes
1. Social Media Management Systems in Sports - Opportunity for social media management systems to be customized and implemented in sports stadiums for enhanced fan engagement and content curation.
2. Curating Game Day Content - Opportunity to develop content curation tools specifically designed for live events, allowing teams to easily find and share game day content across social media platforms.
3. Enhanced Fan Interaction - Opportunity to create social media systems with interactive features to increase engagement between fans and sports teams, both inside and outside the stadium.
Industry Implications
1. Sports Technology - Development and implementation of innovative technologies that enhance the fan experience, including social media management systems for sports venues.
2. Digital Marketing - Opportunity for digital marketing agencies and software companies to specialize in creating custom social media management systems for sports teams and stadiums.
3. Live Event Technology - Advancement of live event technology, such as content curation tools and interactive features, to improve fan engagement during sports games and events.
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