LaCie Collaborates With Christofle to Design the Galet USB
Meghan Young — January 22, 2011 — Tech
There are tons of quirky and interesting memory sticks out on the market, but the Galet USB takes a more sophisticated turn. Resembling the shape of a pebble, it is sleek and shiny, making it a perfect gift for your tech-lover friend who also appreciates luxurious items.
Designed by LaCie in collaboration with French luxury brand Christofle, the Galet USB is a handcrafted, silver-plated 4GB flash drive. Of course, with its $150 price tag, the Galet USB may make a better gift for yourself than for anyone else.
Designed by LaCie in collaboration with French luxury brand Christofle, the Galet USB is a handcrafted, silver-plated 4GB flash drive. Of course, with its $150 price tag, the Galet USB may make a better gift for yourself than for anyone else.
Trend Themes
1. Luxury Flash Drives - An opportunity for luxury brands to collaborate with tech companies and appeal to a niche market of tech-savvy consumers who appreciate high-end design and craftsmanship.
2. Sleek Design Memory Sticks - An opportunity for tech companies to differentiate themselves from competitors with striking and unconventional designs that cater to those looking for premium or aesthetically pleasing options when storing and transferring digital files.
3. High-end Gifting Tech Accessories - An opportunity for luxury brands and tech companies to offer more stylized and artisanal tech accessories that appeal to consumers willing to spend on high-end gifts for colleagues, loved ones, or themselves.
Industry Implications
1. Luxury Goods - Luxury brands can collaborate with tech companies or create their own lines of high-end tech accessories to appeal to consumers interested in artisanal design and high-quality crafting, opening up a tech-elevated market for luxury brands.
2. Technology - Tech companies can differentiate themselves with visually unique products that cater to consumers looking for sleek and aesthetically pleasing designs, making it attractive to those who value a combination of form and function.
3. Gifts and Special Occasions - A chance to offer consumers a unique gifting experience where traditional, ordinary gifts aren't quite as attractive in contrast to unique, high-end and aesthetically pleasing tech accessories that can be treasured for years to come.
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