FUTURELIFE's Smart Food for Kids Fosters Healthy Development
Laura McQuarrie — March 10, 2015 — Life-Stages
References: futurelife.co.za
Smart Food for Kids by FUTURELIFE is a breakfast cereal that's been scientifically formulated to help with healthy development in children between the ages of one to four.
While FUTURELIFE carries a range of products that are targeted towards adults, this particular one contains less vitamins, minerals, healthy fats as well as protein sources because children simply do not need as much.
In terms of flavor and consistency, the original Smart Food for Kids can be prepared in a mix with either water or milk. Although this porridge is ideal for breakfast, it has the potential to make a quick meal at any time of the day as needed. Since it doesn't come with any flavoring, parents are free to customize the dish to suit a child's taste.
While FUTURELIFE carries a range of products that are targeted towards adults, this particular one contains less vitamins, minerals, healthy fats as well as protein sources because children simply do not need as much.
In terms of flavor and consistency, the original Smart Food for Kids can be prepared in a mix with either water or milk. Although this porridge is ideal for breakfast, it has the potential to make a quick meal at any time of the day as needed. Since it doesn't come with any flavoring, parents are free to customize the dish to suit a child's taste.
Trend Themes
1. Childhood Nutrition - The demand for scientifically formulated food products for children is growing, creating opportunities for companies to develop brain-boosting cereals like FUTURELIFE's Smart Food for Kids.
2. Customizable Meals - Food products that allow for customization, like FUTURELIFE's Smart Food for Kids, provide convenient options for busy parents seeking quick and healthy meals.
3. Targeted Product Line - Companies like FUTURELIFE are expanding their product lines to meet the specific nutritional needs of different consumer segments like children, creating disruptive innovation opportunities.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the demand for brain-boosting cereals by developing similar products that cater to specific age groups and nutritional requirements.
2. Children's Products - The children's products industry has an opportunity to create innovative solutions like customizable cereals that promote healthy development in children.
3. Health and Wellness - The health and wellness industry can embrace the trend of targeted nutrition by introducing products that support children's brain development and overall well-being.
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