Nick Asbury Disappointing but Funny Diary Gets an Update for 2019
Kalin Ned — December 5, 2018 — Pop Culture
References: amazon & design-milk
Nick Asbury releases a second edition of his funny diary, except the book borders more on pessimism and nihilism than anything else. In a world that is governed by motivation, self-fulfillment, and productivity, a 'Perpetual Disappointments Diary' is sure to balance things out.
The original version of the journal was released by in 2012. The updated one, however, is full of "(de)motivational quotes" — 'Crappe diem' being one of the more notable ones. Other features include a page for contacts with the heading 'People Who Never Call,' as well as a 'Quantified Loser' page where individuals can track how much weight they've gained, how much debt they had accumulated and how many hours they have binged Netflix for.
This humorous approach to day planner is bound to be relatable — at least on Mondays.
The original version of the journal was released by in 2012. The updated one, however, is full of "(de)motivational quotes" — 'Crappe diem' being one of the more notable ones. Other features include a page for contacts with the heading 'People Who Never Call,' as well as a 'Quantified Loser' page where individuals can track how much weight they've gained, how much debt they had accumulated and how many hours they have binged Netflix for.
This humorous approach to day planner is bound to be relatable — at least on Mondays.
Trend Themes
1. De-motivational Planners - A new trend where planners and journals feature pessimistic and nihilistic quotes and prompts as a humorous contrast to positive and motivational ones, aimed at providing balance to those who prefer a more sarcastic outlook on life.
2. Anti-productivity Accessories - A trend in the accessories market where products such as watches, phones, and wallets are marketed as designs that discourage or mock productivity in a humorous way, aimed at appealing to those who prefer to reject mainstream productivity norms.
3. Humorous Self-help Resources - A trend in the self-help market where funny but sarcastic books, journals, and podcasts are gaining popularity, aimed at providing a lighthearted and relatable approach to self-improvement that appeals to those who are fatigued with traditional self-help techniques.
Industry Implications
1. Stationery and Paper Goods - The stationery market can benefit from producing more demotivational planners, bullet journals, and notebooks, as there is a growing market of people looking for sarcastic and nihilistic yet still functional paper goods.
2. Fashion Accessories - The fashion accessories market can benefit from creating anti-productivity designs for watches, wallets, and phone cases, appealing to those who prefer humor and sarcasm over positive affirmations and productivity tracking.
3. Publishing and Media - The publishing and media industries can capitalize on the trend of humorous self-help resources by promoting and creating books, podcasts, and videos that aim to impart knowledge with a side of humor and relatability.
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