This Soap Branding is Inspired by Natural and Botanical Designs
Mishal Omar — August 22, 2016 — Marketing
References: behance.net & packagingoftheworld
These fruity soaps come in a rustic packaging concept that would make them an excellent addition to a gift shop or home decor store.
The fruit soap was created and designed by Marion Fagnot in an attempt to modernize the brand of soap 'Le Petit Marseillais.' The designer does just that with her packaging, as it reveals minimally designed cardboard boxes that have natural black and white illustrations peeking out. The trio of fruit soaps are packaged together in a large box that has leaf-shaped cutouts in it that make it take on the colors underneath.
This packaging achieves its goal of offering a modern twist on a classic brand and would be an excellent fit for many retail stores.
The fruit soap was created and designed by Marion Fagnot in an attempt to modernize the brand of soap 'Le Petit Marseillais.' The designer does just that with her packaging, as it reveals minimally designed cardboard boxes that have natural black and white illustrations peeking out. The trio of fruit soaps are packaged together in a large box that has leaf-shaped cutouts in it that make it take on the colors underneath.
This packaging achieves its goal of offering a modern twist on a classic brand and would be an excellent fit for many retail stores.
Trend Themes
1. Botanical Soap Branding - Design natural and botanical-themed soap packaging for an eco-friendly brand.
2. Rustic Soap Packaging - Embrace the rustic look in soap packaging by using natural illustrations and cardboard boxes.
3. Minimalist Soap Design - Create a soap brand with minimalist design and natural ingredients to appeal to modern consumers.
Industry Implications
1. Beauty and Personal Care - Soap makers and beauty retailers can capitalize on eco-friendly and botanical-inspired soap branding.
2. Gift Shops - Retailers who focus on gift items can incorporate rustic and minimalist soap designs as part of their product offerings.
3. Home Decor - Home decor stores that sell natural and eco-friendly products can stock up on botanical and rustic-themed soap packaging.
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