The ‘Slicer' Is A Giant Ice Cube Tray That Turns Into Barrels of La
Going Like Sixty — February 19, 2009 — Marketing
References: icesled
Sledding year ‘round can’t be this simple, can it? According to the folks who invented the Slicer, it really is that simple. All you have to do is freeze some giant ice cubes, attach “somehow” to the bottom, and slide your a$$ on the grass.
Icers make the Slicer work. They are patented, so just forget trying to make your own giant Icicle A$$mobile (tm applied for.) Oh, and if you weigh more than 200 pounds, you’re going to need two Slicers: one for each cheek.
At $69, you can’t go wrong. Unless you get the same thrill from riding down the hill in a little red wagon, or a bike. On the other hand, if there are warm margaritas waiting at the bottom of the hill, that’s a whole ‘nother deal. Oh yeah, and don’t forget to wear your helmet, you wuss.
Icers make the Slicer work. They are patented, so just forget trying to make your own giant Icicle A$$mobile (tm applied for.) Oh, and if you weigh more than 200 pounds, you’re going to need two Slicers: one for each cheek.
At $69, you can’t go wrong. Unless you get the same thrill from riding down the hill in a little red wagon, or a bike. On the other hand, if there are warm margaritas waiting at the bottom of the hill, that’s a whole ‘nother deal. Oh yeah, and don’t forget to wear your helmet, you wuss.
Trend Themes
1. Year-round Sledding - Innovation opportunity for companies to create new and fun snow sleds or variations to be used year-round on grass.
2. Giant Ice Cube Molds - Innovation opportunity for companies to create new and unique molds for giant ice cubes or objects.
3. Patented Icers - Innovation opportunity for companies to create and patent their own version of icers to be used with the Slicer or other year-round sleds.
Industry Implications
1. Recreation - Companies in the recreation industry can capitalize on the trend of year-round sledding and create new and innovative products for consumers to enjoy.
2. Kitchenware - Companies in the kitchenware industry can capitalize on the trend of giant ice cube molds and create unique and interesting designs to be sold as novelty items.
3. Sporting Goods - Companies in the sporting goods industry can capitalize on the patented icers trend and create their own versions to be used with sleds or other winter sports equipment.
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