'Freekibble' Gives Free Food to Shelter Cats and Dogs
Vivian Lau — May 27, 2012 — Lifestyle
References: freekibble & neatorama
'Freekibble' is a site that gives free food, ten pieces of kibble to be exact, to animal shelters when you answer a daily trivia question. The best part? You don't have to get the question right for Freekibble to donate.
Started in 2008 by Mimi, a young girl who was then eleven, Freekibble has now provided 7 million meals to various shelters, food banks and rescues all over the country. The program solely requires participation from caring people all over the web.
Mimi's compassion is truly inspiring, and everything is done for donators, from purchasing the kibble to delivering it. All users have to do is click! It couldn't be easier.
This is a great way to give much-needed food to animals in need.
Started in 2008 by Mimi, a young girl who was then eleven, Freekibble has now provided 7 million meals to various shelters, food banks and rescues all over the country. The program solely requires participation from caring people all over the web.
Mimi's compassion is truly inspiring, and everything is done for donators, from purchasing the kibble to delivering it. All users have to do is click! It couldn't be easier.
This is a great way to give much-needed food to animals in need.
Trend Themes
1. Online Charitable Platforms - The success of 'Freekibble' highlights the potential for online platforms to facilitate charitable donations for animal shelters and other causes.
2. Gamification for Good - 'Freekibble' demonstrates how incorporating a trivia game element can incentivize users to contribute to charitable causes, presenting an opportunity for other organizations to gamify their donation processes.
3. Social Media Philanthropy - The viral success of 'Freekibble' showcases the power of social media to mobilize large-scale participation in philanthropic initiatives, suggesting possibilities for similar campaigns focusing on other social issues.
Industry Implications
1. Pet Food and Supplies - The growth of online platforms like 'Freekibble' presents opportunities for the pet food and supplies industry to partner with charitable organizations and enhance their social impact.
2. Digital Advertising - 'Freekibble' demonstrates the potential of online platforms for targeted advertising and sponsorship opportunities, making the digital advertising industry an ideal partner for similar charitable initiatives.
3. Nonprofit Sector - 'Freekibble' showcases the potential for innovative approaches to online fundraising for nonprofit organizations, highlighting the need for the sector to embrace disruptive technologies and strategies.
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