Vitamix's Food Processor Attachment Adds Value to the Motor Base
Laura McQuarrie — September 7, 2020 — Art & Design
References: vitamix & prnewswire
To help people save space in the kitchen and add value to its existing motor base, Vitamix is now introducing the 12-Cup Food Processor Attachment, which is an add-on that can be used for everything from slicing and chopping to processing. The attachment is designed to perform all of the functions of a standalone food processor and it uses SELF-DETECT technology to wirelessly connect the motor base to the food processor.
The Food Processor Attachment sets itself apart with a design that's easy to use, disassemble, clean and store, and it boasts the ability to handle everything from chopping onion and shredding carrots to mincing garlic and processing nut butter. Finding that standalone food processors are among some of the least-used kitchen tools, Vitamix's new attachment appeals to home cooks as a lightweight accessory that requires little space.
Image Credit: Vitamix
The Food Processor Attachment sets itself apart with a design that's easy to use, disassemble, clean and store, and it boasts the ability to handle everything from chopping onion and shredding carrots to mincing garlic and processing nut butter. Finding that standalone food processors are among some of the least-used kitchen tools, Vitamix's new attachment appeals to home cooks as a lightweight accessory that requires little space.
Image Credit: Vitamix
Trend Themes
1. Wireless Kitchen Appliances - There is an opportunity for other companies to develop wireless add-ons for existing appliances to save space in the kitchen.
2. Multi-functional Attachments - Developments in multi-functional attachments for appliances can provide consumers with a complete kitchen solution while also cutting down on clutter and cost.
3. Smart Integration in Appliances - Appliance manufacturers can explore the use of smart technology to wirelessly connect separate components of a complete cooking solution.
Industry Implications
1. Kitchen Appliances - Innovation in add-ons and accessories for kitchen appliances creates room for differentiation and new value creation opportunities for manufacturers.
2. Home Electronics and Iot - Companies in this industry can build on the concept of connected appliances to create a more seamless and smarter cooking experience for their consumers.
3. Consumer Goods Retail - Retailers can capitalize on consumer demand for space-saving kitchen appliances to stock up on innovative add-ons that complement their existing product offerings.
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