Herbal Essences' Foam Conditioners Adds Volume Without Weight
Laura McQuarrie — December 30, 2017 — Fashion
References: herbalessences & refinery29
Although there are many products for the hair with foam-like textures, particularly mousse, Herbal Essences is now introducing a collection of Foam Conditioners that are meant to be applied in the shower.
The four-piece conditioner collection from Herbal Essences includes scents like refreshing Blue Ginger, volumizing White Grapefruit & Mosa Mint, as well as moisturizing options like Cucumber & Green Tea, and the Rosemary & Herbs In-The-Shower Foam Conditioner. These whipped conditioners boast Herbal Essences' signature bio:renew blend of antioxidants, aloe and sea kelp, offering color-safe, paraben-free and pH-balanced formulas that are suited for all hair types.
From anti-static blotting sheets to exfoliating shampoos, the world of haircare is being inspired by adjacent products in the cosmetic industry to offer better solutions for some of the most prevalent consumer concerns.
The four-piece conditioner collection from Herbal Essences includes scents like refreshing Blue Ginger, volumizing White Grapefruit & Mosa Mint, as well as moisturizing options like Cucumber & Green Tea, and the Rosemary & Herbs In-The-Shower Foam Conditioner. These whipped conditioners boast Herbal Essences' signature bio:renew blend of antioxidants, aloe and sea kelp, offering color-safe, paraben-free and pH-balanced formulas that are suited for all hair types.
From anti-static blotting sheets to exfoliating shampoos, the world of haircare is being inspired by adjacent products in the cosmetic industry to offer better solutions for some of the most prevalent consumer concerns.
Trend Themes
1. Foam Conditioners - Foam conditioners are a new trend in haircare, offering lightweight and volumizing benefits.
2. Herbal Essences Collection - Herbal Essences' collection of Foam Conditioners uses innovative botanical ingredients for enhanced hair care.
3. Adjacent Product Inspiration - The haircare industry is finding inspiration from adjacent industries, such as cosmetics, to create innovative solutions for consumer concerns.
Industry Implications
1. Haircare - The haircare industry can explore the use of foam conditioners to offer lightweight and volumizing alternatives to traditional conditioners.
2. Cosmetics - The cosmetics industry can collaborate with haircare brands to develop innovative botanical products that offer enhanced hair care benefits.
3. Consumer Goods - The consumer goods industry can explore the trend of adjacent product inspiration to offer innovative solutions for various consumer concerns, including hair care.
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