PearsonLloyd Attempts to Join Aesthetics, Convenience and Economy
Kalin Ned — May 17, 2019 — Art & Design
References: pearsonlloyd & dezeen
London-based creative studio PearsonLloyd designs a slick flat-pack chair for Copenhagen brand Takt. The intention behind the piece is to extract the convenience and affordability found in assemble-it-yourself-type of furniture and fuse it with an aesthetic that suggests high-end sensibilities.
For the construction of this style-forward flat-pack chair, PearsonLloyd utilizes oak for the structure and plywood for the seat and the backrest. The materials are selected to be "strong but light." Moreover, embracing the ethos of flat-pack furniture, the piece — which is dubbed the 'Cross Chair,' is also incredibly easy to build. It is shipped in a recyclable box boasting four disassembled pieces and six screws. One only needs an Allen key for the construction of the product.
For the construction of this style-forward flat-pack chair, PearsonLloyd utilizes oak for the structure and plywood for the seat and the backrest. The materials are selected to be "strong but light." Moreover, embracing the ethos of flat-pack furniture, the piece — which is dubbed the 'Cross Chair,' is also incredibly easy to build. It is shipped in a recyclable box boasting four disassembled pieces and six screws. One only needs an Allen key for the construction of the product.
Trend Themes
1. Flat-pack Furniture - Opportunity for businesses to innovate and offer stylish, convenient, and affordable flat-pack furniture.
2. High-end Aesthetics - Disruptive innovation potential by combining high-end design sensibilities with affordable pricing.
3. Sustainable Packaging - Opportunity to create eco-friendly packaging solutions for flat-pack furniture and reduce waste.
Industry Implications
1. Furniture Manufacturing - Manufacturers can explore the production of flat-pack furniture to cater to the growing demand for convenience and affordability.
2. Interior Design - Interior designers can incorporate flat-pack furniture with high-end aesthetics to offer stylish options for clients on a budget.
3. Packaging and Shipping - Packaging and shipping companies can develop sustainable packaging solutions for flat-pack furniture, reducing environmental impact.
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