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Audio Effect Axes

Clean the Sky - Positive Eco Trends & Breakthroughs

The New Gibson Firebird X Comes Packed with Faders, Distortion and Other FX

— September 30, 2011 — Tech
Gibson has always been at the forefront of guitar and instrument design for decades, though the new Firebird X hopes to push the company's legacy for innovation into overdrive. Part-guitar and part-DJing booth, this new face-melting axe comes loaded with digital sound manipulation tech, so that you can fade, cross-fade and triple-fade to your heart's content.

A simple glance at the Gibson Firebird X might leave the impression that it's an ordinary guitar -- but trust, it's anything but. Though the design maintains the traditional look of the series, the innards of the Firebird X are what set it apart. Two selectors placed at either end of the guitar allow users to choose an effect -- like echo, distortion or compression -- which in turn warps the sound of your instrument completely. Another knob on the chassis will let you loop and reverberate the strings you pluck, delivering that perfect sound that normally Prince can only achieve.

Available for a limited run starting September 30th, the Firebird X will retail at $5,570, leaving most musicians in the archaic dust of their old Fender guitars.
Trend Themes
1. Digital Sound Manipulation - The new Gibson Firebird X demonstrates the innovative potential for further advancements in digital sound manipulation, creating new opportunities for companies in the audio technology and music industries.
2. Integrating DJ Technology - By combining traditional guitar design with DJing technology, the Firebird X hints at the possibility of more collaboration between music mediums and creates disruptive innovation opportunities in the audio technology and entertainment industries.
3. Customization and Effect Selection - The Firebird X's varied effects and customization options demonstrate a trend towards personalized and unique sound manipulation technology, creating innovative opportunities for companies in the audio technology and music industries.
Industry Implications
1. Audio Technology - Companies in the audio technology industry can build on the Firebird X's incorporation of digital sound manipulation and customization options to develop new and innovative music products.
2. Music - The Firebird X's integration of DJ technology and unique sound manipulation options has disruptive innovation potential for the music industry, creating opportunities for new forms of entertainment and collaboration.
3. Entertainment - By incorporating DJ technology into a traditional instrument, the Firebird X hints at the potential for new and innovative forms of entertainment, creating opportunities for companies in the entertainment and audio technology industries.
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