The Femke Agema AW12 Collection Quirkily Addresses Style and Survival
Meghan Young — November 20, 2012 — Fashion
References: femkeagema.nl & neatorama
Harold Camping may have been wrong about the end of the world before, but many believe come December 21, 2012, that will all change; perhaps it will involve a snow apocalypse, in which case the Femke Agema AW12 collection will come in mighty handy. In a time of crises, a sane person might not be thinking about fashion, but they will be thinking of survival. With the cocoon-like snowsuits available in the Femke Agema AW12 collection, they could do both.
Dubbed 'Nigliktok,' the Inuit word for 'cold,' the Femke Agema AW12 collection predicts the "inevitable snowpocalypse," as stated on the designer's website. It goes on to note, "Nigliktok is Femke's vision of a world frozen over, a world where ice and snow dominate, but her signature colourful and playful aesthetic can still illuminate the landscape."
Dubbed 'Nigliktok,' the Inuit word for 'cold,' the Femke Agema AW12 collection predicts the "inevitable snowpocalypse," as stated on the designer's website. It goes on to note, "Nigliktok is Femke's vision of a world frozen over, a world where ice and snow dominate, but her signature colourful and playful aesthetic can still illuminate the landscape."
Trend Themes
1. Snowpocalypse Fashion - The rise in climate change leads to an opportunity for fashion designers to create winter gear that is stylish and practical for a potential snowpocalypse
2. Survivalist Fashion - Designers can focus on creating clothing that is practical for survival in emergency situations while still maintaining a fashionable edge
3. Climate Change Adaptation Fashion - There is a need to create clothing that can adapt to the changing climate and provide warmth and protection in severe weather conditions
Industry Implications
1. Fashion - The fashion industry can develop new lines of clothing that are practical and fashionable for potential emergency situations
2. Outdoor Gear - Companies can create outdoor gear that is adaptable to different weather conditions and can provide essential protection in case of an emergency
3. Emergency Preparedness - There is an opportunity for companies to focus on designing emergency preparedness kits that include practical and fashionable clothing items for winter weather conditions
5.5
Score
Popularity
Activity
Freshness
