Calvin Klein Releases Sheets Styled As Its Popular Briefs
References: calvinklein & coolmaterial
Calvin Klein might be a brand most well-known for its fashionable underwear, but the company is expanding into products for the home with its recent line of bedding. The sheets and covers will reflect the same stylized aesthetic of the beloved Calvin Klein briefs with a neutral colored cotton paired with a white branded band.
The Calvin Klein Home line is underwear-inspired, with a simplistic design that matches the brand's iconic and understated intimate collection. The sheets are made from the same beloved cotton material and is offered in three different styles including prints such as camo and animal print as well as plain shades such as grey. Each set includes sheets and pillow cases and is complete with the signature Calvin Klein white elastic band.
The Calvin Klein Home line is underwear-inspired, with a simplistic design that matches the brand's iconic and understated intimate collection. The sheets are made from the same beloved cotton material and is offered in three different styles including prints such as camo and animal print as well as plain shades such as grey. Each set includes sheets and pillow cases and is complete with the signature Calvin Klein white elastic band.
Trend Themes
1. Fashionable Home Decor - Brands can offer their signature aesthetic in home decor for a cohesive lifestyle brand experience.
2. Underwear-inspired Products - Brands can draw inspiration from their clothing lines to create unique products for other industries.
3. Simplistic Design Trends - Consumers are gravitating towards minimalist designs that offer a clean and stylish aesthetic.
Industry Implications
1. Home Goods - Brands can expand their product offerings into the home goods market with signature designs.
2. Fashion - Fashion brands can draw inspiration from their clothing lines to create unique products in other industries.
3. Luxury Bedding - The luxury bedding industry can incorporate modern and simplistic design trends for a fresh take on traditional bedding.
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