Porsche and Frauscher Shipyard Join to Design the Fantom Air
References: newsroom.porsche & designtaxi
Porsche works in collaboration with Australian imprint Frauscher Shipyard to design the new technology-fuelled Fantom Air boat. The duo delivers the exclusive sports boat with inspiration drawn from the Frauscher 858 Fantom Air with premium driving characteristics. It is exclusive as there will only be 25 units created and shipping will start sometime in 2024. The most defining elements of the upcoming boat are its impressive acceleration, strong pulling power, premium visual design, and high-end performance.
Deputy chairman at Porsche AG Lutz Meschke states, “We stand for state-of-the-art, high-performance, and sustainable luxury—and we are redefining this concept. Our goal is to inspire our customers and make their dreams come true." Frauscher Shipyard's CEO Stefan Frauscher continues, “Electric drives are also increasingly important in our industry as well. On the one hand, they are increasingly enjoying more social acceptance, and on the other, our customers are very happy about the advantages of electromobility."
Image Credit: Porsche
Deputy chairman at Porsche AG Lutz Meschke states, “We stand for state-of-the-art, high-performance, and sustainable luxury—and we are redefining this concept. Our goal is to inspire our customers and make their dreams come true." Frauscher Shipyard's CEO Stefan Frauscher continues, “Electric drives are also increasingly important in our industry as well. On the one hand, they are increasingly enjoying more social acceptance, and on the other, our customers are very happy about the advantages of electromobility."
Image Credit: Porsche
Trend Themes
1. Collaborative Innovation - The collaboration between Porsche and Frauscher Shipyard showcases the trend of companies from different industries coming together to create innovative products.
2. Electric Propulsion - The use of electric drives in the boat industry highlights the trend towards sustainable and environmentally-friendly transportation alternatives.
3. Exclusive Limited Editions - The creation of only 25 units of the Fantom Air boat taps into the trend of offering exclusive, limited edition products to cater to niche markets.
Industry Implications
1. Automotive - The collaboration between Porsche and Frauscher Shipyard shows the potential for innovative partnerships between the automotive and boat industries.
2. Boat Manufacturing - The use of electric propulsion in the Fantom Air boat opens up disruptive innovation opportunities in the boat manufacturing industry.
3. Luxury Goods - The creation of exclusive limited edition boats appeals to the luxury goods industry, offering unique and high-end products to affluent customers.
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