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Wintry Family Activities

Clean the Sky - Positive Eco Trends & Breakthroughs

Jasper's Family Day Weekend Program Focuses On Outdoor Activities

— February 11, 2016 — Lifestyle
The upcoming Family Day weekend in Canada will see many young families look for fun, outdoors environment, and many of those living in the province of British Columbia will end up in the Jasper National Park area.

Traditionally quiet in February, the town of Jasper is offering a slew of activities to attract young families. Many of the activities have a clear outdoor focus. Families can head out for snowshoeing by dark, an activity that allows them to take in the moon, stars and constellations. More adventurous families can even enjoy fat bike demos courtesy FreeWheel Cycle. These off-road bicycles are particularly popular among millennials, some of whom may well want to introduce their young children to the joys of fat-biking.

These are just a couple of the activities that adventurous and outdoorsy millennial parents can introduce to their parents in Jasper this Family Day Weekend.


Trend Themes
1. Outdoor Activities - Opportunity for businesses to offer innovative equipment and experiences for outdoor activities like snowshoeing and fat biking.
2. Family Day Weekend Programs - Chance for businesses to create specialized programs and events tailored to young families seeking outdoor fun and adventure.
3. Millennial Parenting - Potential for businesses to cater to millennial parents who want to share their passion for outdoor activities with their children.
Industry Implications
1. Outdoor Sporting Goods - Disruptive innovation opportunities in the outdoor sporting goods industry by developing new and improved equipment for snowshoeing and fat biking.
2. Tourism and Leisure - Innovative tourism initiatives focusing on family-friendly outdoor activities can attract more visitors to destinations like Jasper National Park.
3. Family Entertainment - Opportunities to create unique and engaging experiences for families seeking outdoor adventures during special occasions like Family Day Weekend.
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