Portland General Store's 'Face Bomb' Cleanses and Nourishes the Skin
Riley von Niessen — October 20, 2017 — Fashion
References: portlandgeneralstore & esquire
The Portland General Store is known for its grooming and skincare products for both women and men, with one of its most popular offerings being the 'Face Bomb' deep cleansing rhassoul mud, a vegan product that's rich in minerals, anti-bacterial, and hydrating.
The hand-blended mud product features a range of ingredients that promote clear and soft skin, including sandalwood essential oil, floral waters, and walnut shells that are finely ground -- providing a source of natural exfoliation when one rubs it in.
With this combination, Face Bomb can be used on all skin types, smells great, and supplies moisture while penetrating pores. Due to the rustic experience that the product promotes, as well as its traditionally masculine branding, it's become one of Portland General Store's bestsellers among male consumers looking to better their skincare regimens.
The hand-blended mud product features a range of ingredients that promote clear and soft skin, including sandalwood essential oil, floral waters, and walnut shells that are finely ground -- providing a source of natural exfoliation when one rubs it in.
With this combination, Face Bomb can be used on all skin types, smells great, and supplies moisture while penetrating pores. Due to the rustic experience that the product promotes, as well as its traditionally masculine branding, it's become one of Portland General Store's bestsellers among male consumers looking to better their skincare regimens.
Trend Themes
1. Deep Cleansing Mud Products - The popularity of Portland General Store's 'Face Bomb' deep cleansing mud product highlights the trend of consumers seeking effective and natural solutions for skincare.
2. Vegan Skincare Products - The success of the 'Face Bomb' vegan mud product demonstrates the rising trend of consumers opting for cruelty-free and plant-based skincare options.
3. Gender-neutral Grooming - The 'Face Bomb' from Portland General Store showcases the trend of gender-neutral grooming products, catering to both men and women with its versatile formula.
Industry Implications
1. Skincare - The skincare industry can explore innovative ways to incorporate natural and effective ingredients, like rhassoul mud, to meet the growing demand for deep cleansing products.
2. Natural Cosmetics - The success of Portland General Store's 'Face Bomb' highlights the opportunity for the natural cosmetics industry to create vegan and cruelty-free products that cater to a wide range of consumers.
3. Grooming & Personal Care - The 'Face Bomb' from Portland General Store indicates a disruptive innovation opportunity for the grooming and personal care industry to develop gender-neutral products that cater to diverse customer needs.
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