The Tweezerman x Tom Bachik: The Expert Manicure Set Shares Six Essentials
Laura McQuarrie — August 1, 2020 — Fashion
References: tweezerman & thezoereport
The Tweezerman x Tom Bachik: The Expert Manicure Set shares six essential tools curated by celebrity nail expert Tom Bachik for keeping nails in healthy shape at home. While many nail salons are beginning to reopen, many consumers have dived into DIY manicures of their own during the quarantine period. As Bachik expresses, "I think it’s important to keep an at-home manicure kit because during this pandemic salons are either closed or difficult to get into."
In the manicure set, the six hand-selected tools chosen by Bachik include a Cuticle Pushy, a Rockhard Cuticle Nipper, and a Mini Hangnail and a Cuticle Nipper, plus two sets of nail clippers and a nail file. The set details how to make the most of the tools, so that consumers can feel like the expert when it comes to taking care of their own nails.
Image Credit: Tweezerman
In the manicure set, the six hand-selected tools chosen by Bachik include a Cuticle Pushy, a Rockhard Cuticle Nipper, and a Mini Hangnail and a Cuticle Nipper, plus two sets of nail clippers and a nail file. The set details how to make the most of the tools, so that consumers can feel like the expert when it comes to taking care of their own nails.
Image Credit: Tweezerman
Trend Themes
1. DIY Manicure - The rise of at-home manicures due to nail salons being closed during the pandemic presents opportunities for innovative DIY manicure tools and products.
2. Curated Beauty Sets - Curated beauty sets, like the Tweezerman x Tom Bachik: The Expert Manicure Set, offer consumers a convenient and expert-selected collection of tools, providing a disruptive way to enhance the at-home beauty experience.
3. Personal Grooming - The increased focus on personal grooming and self-care during quarantine has created a demand for high-quality grooming tools and sets that offer professional-level results at home.
Industry Implications
1. Beauty - The beauty industry can explore the creation of more curated beauty sets that cater to specific needs, such as manicure sets, to meet the growing demand for at-home beauty routines.
2. Retail - Retailers can capitalize on the trend of at-home beauty by offering curated beauty sets and products that provide customers with a personalized and expert-selected experience, like the Tweezerman x Tom Bachik: The Expert Manicure Set.
3. E-commerce - The e-commerce industry can leverage the popularity of at-home manicures by offering a wide range of DIY manicure tools and products, making it convenient for consumers to purchase everything they need for their at-home nail care routine.
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