The Experiments Series Explores the Concept of Identity
Katherine Pendrill — February 18, 2016 — Art & Design
Photographer Andy Lo Po and English art director Gem Fletcher recently released the Experiments series, which explores the concept of identity. For many photographers, makeup is a useful way to transform models into different characters. This series goes beyond makeup in order to convey the idea of a second skin in a striking new way,
The Experiments series explores the concept of identity through the use of abstract masks. In each image, the model is covered with a different artifice that conveys the idea of a second skin. Instead of only relying on makeup, Po and Fletcher also used unexpected materials such as paint and collage. The result is a series of stunning portraits that convey the abstract notion of performing a different identity.
The Experiments series explores the concept of identity through the use of abstract masks. In each image, the model is covered with a different artifice that conveys the idea of a second skin. Instead of only relying on makeup, Po and Fletcher also used unexpected materials such as paint and collage. The result is a series of stunning portraits that convey the abstract notion of performing a different identity.
Trend Themes
1. Identity-exploring Photography - Photographers can experiment using abstract masks and unexpected materials to convey alternative identities in their portraits.
2. Second Skin Imagery - Artists can explore the idea of using artifice to create a second layer on models using a range of materials beyond just makeup.
3. Abstract Portraiture - Artistic photographers can create unique and abstract images by going beyond traditional mediums in their portraiture.
Industry Implications
1. Photography - Photographers can create unique and compelling portraits by exploring alternative ways of depicting identity through their work.
2. Art Direction - Art directors can inspire photographers to think outside the box when working with models to explore alternative ways of depicting identity.
3. Makeup and Cosmetics - Makeup artists and cosmetics companies can experiment with using painted masks and unconventional materials beyond traditional makeup to create unique looks.
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