Balenciaga Unveils the New Excavator Rainboot for the SS22 Season
References: highsnobiety & highsnobiety
Luxury fashion house Balenciaga introduces a new look at the Excavator rainboots that are prepared for the Fall/Winter 2022 season. It made its first public debut back in 2020 on the runway and features a unique tapered toe silhouette that shafts wide at the knee.
It's designed in a sleek black colorway but the functionality is questioned due to the wide-cut closer to the top. There is a branding detail marked in a subtle manner closer to the lateral side of the boot as it reads a tonal 'Excavator.' Additionally, the fashion house adds more branding details on the top in a contrasting bright white hue. It reads "BALENCIAGA RAINBOOT Art No 634126" to round it all out.
Image Credit: Balenciaga
It's designed in a sleek black colorway but the functionality is questioned due to the wide-cut closer to the top. There is a branding detail marked in a subtle manner closer to the lateral side of the boot as it reads a tonal 'Excavator.' Additionally, the fashion house adds more branding details on the top in a contrasting bright white hue. It reads "BALENCIAGA RAINBOOT Art No 634126" to round it all out.
Image Credit: Balenciaga
Trend Themes
1. Tapered Rain Boots - The unique tapered toe silhouette of Balenciaga's Excavator rainboots presents an opportunity for footwear brands to experiment with unconventional designs.
2. Luxury Rain Gear - Balenciaga's Excavator rainboots offer a new take on luxury rain gear, suggesting potential for other luxury fashion houses to expand into functional and expensive rainwear.
3. Branded Rain Boots - The subtle branding on Balenciaga's Excavator rainboots presents an opportunity for companies to showcase their logos in a more understated manner on functional items.
Industry Implications
1. Footwear - The unique design of Balenciaga's Excavator rainboots presents an opportunity for footwear brands to create innovative and unconventional designs.
2. Fashion - Balenciaga's new Excavator rainboots showcase the potential for luxury fashion houses to expand into functional, upscale rainwear.
3. Marketing - The subtle branding on Balenciaga's Excavator rainboots suggests an opportunity for businesses to showcase their logos in a more understated manner on functional items.
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