The 'Eva by David K. Shields' Shoot Expresses Coastal Fashion
Emily Evans — July 4, 2011 — Fashion
References: davidkshields & fashiongonerogue
With the sun as strong as ever, the need for fashionable eyewear -- like the sunglasses featured in this 'Eva by David K. Shields' shoot -- is certainly apparent. This shoot was captured by none other than David K. Shields, who is known for his stunning fashion photography. Shields has an undeniable talent for capturing femininity through his portrait shots and this shoot featuring model Eva is no excepetion.
Fashion pieces from big name labels like Prada, Miu Miu, Prada, Jaime Lee and Josh Goot help the shoot to achieve a high-fashion look, while set against a rugged coastline. This shoot has the perfect mix of rough coastal climate and soft feminine ensembles.
Implications - Feminine fashion shoots seem even more soft and flowing when set against rugger costal settings. The mix of rough backdrops with muted and delicate motifs is a great way for companies to highlight the lightweight, yet durable nature of their products. Businesses can strive to create contrast in an unlikely way so as to entice viewers to complicate their understandings of the brand itself.
Fashion pieces from big name labels like Prada, Miu Miu, Prada, Jaime Lee and Josh Goot help the shoot to achieve a high-fashion look, while set against a rugged coastline. This shoot has the perfect mix of rough coastal climate and soft feminine ensembles.
Implications - Feminine fashion shoots seem even more soft and flowing when set against rugger costal settings. The mix of rough backdrops with muted and delicate motifs is a great way for companies to highlight the lightweight, yet durable nature of their products. Businesses can strive to create contrast in an unlikely way so as to entice viewers to complicate their understandings of the brand itself.
Trend Themes
1. Coastal Fashion - Feminine fashion shoots set against rough coastal backdrops can highlight lightweight yet durable fashion items.
2. High-fashion Sunglasses - With the strong sun, fashionable eyewear like the ones in the 'Eva by David K. Shields' shoot is apparent.
3. Soft and Rugged Mix - Delicate fashion pieces juxtaposed against rugged coastal settings can create a compelling contrast.
Industry Implications
1. Fashion - High-fashion labels can market their lightweight, yet durable sunglasses as a necessity for coastal settings.
2. Photography - Photographers can create a visually-compelling contrast between delicate fashion pieces and rough coastal backdrops.
3. Tourism - Coastal destinations can market themselves as the perfect backdrop for photo shoots, specifically those that feature contrasting themes of femininity and ruggedness.
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